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Tatiana Cole (Team Leader) Jill Brooks Kyle Droz Jennifer Watkins. Social Media at Middle College. Social Media More than just Facebook & Twitter. YouTube Blogging Skype Pod Casts Virtual Social Worlds Linkedin Online Classrooms Pintrest Wiki Google+ Wordpress
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Tatiana Cole (Team Leader) Jill Brooks Kyle Droz Jennifer Watkins Social Media at Middle College
Social Media More than just Facebook & Twitter • YouTube • Blogging • Skype • Pod Casts • Virtual Social Worlds • Linkedin • Online Classrooms • Pintrest • Wiki • Google+ • Wordpress • And Many More….
Objectives • Advantages -Inside the Classroom -Outside the Classroom • Challenges • Potential Consequences -At Middle College -Outside of College • Tips for Students • Civility Pledge
Academic Advantages • Distance Learning • Reduced Costs • Removes Social Barriers • Increased Collaboration • Creates a More Active Learning Environment • Video-Social Media in the Classroom at Syracuse University
Distance Learning • Webinars and Skype: • Can bring speakers into classrooms from great distances • Virtual Social Worlds (Second Life): • Can bring different parts of the world or history to life for students. • Allow students to become active participants in their own education.
Reduces Cost Youtube, webinars, Podcasts, Skype and Facebook pages provide…. • Interactive ways to promote MC to students from around the world • Reduced costs for travel and accommodations for speakers and trips • Can replace staff for simple instructional exercises(Webinars to learn how to use the Library's database) • Easy to update and maintain streams of information. (School Admissions information)
Removes Social Barriers for Some Students Removing face to face interactions can increase learning for: • Students who suffer from public speaking anxiety become more active participants in the classroom. • Students who are socially unsure of themselves gain confidence. • Students who are living with different types of learning disabilities (ADHD, Aspergers Syndrome)
Increased Collaboration Twitter and Webinars: • Increase communication and transfer of ideas across great distances. Skype: • Can Allow for extended office hours leading to more communication with Professors • Provides face to face interaction during distance learning and group work
Advantages Outside the Classroom • Increase in Alumni involvement and support • Faster communication with students • Dynamic Marketability • Provides real world experience and job hunting skills
Increased Alumni Involvement Twitter, Facebook and Linkedin allow alumni to: • Stay connected to Middle College • Attend Events & Programs • Stay involved with campus development • Become networking resources for current students
Better Communication With Students • Facebook and Twitter provide effective means of communication to students • Programming and events • Use a short Youtube clip to promote an event • Scheduling (Doodle and Tungle.Me) • Emergency situations • Gauge Student Satisfaction • Respond to postivie and negative comments posted on FB or Twitter “Students don’t check their e-mail but they check Facebook everyday”
Marketing and Retention Tools • Provide interactive ways to explore campuses for prospective students • Students check MC Facebook, Twitter, and Youtube page before visiting school • Allow students to foster deeper connections while at MC • Lowers the cost and need for printed materials “Students who feel connected are more likely to stay and succeed at their institutions”
Job Hunting Opportunities • Linkedin and Twitter: • Increase networking ability • Hash tags help to filter information to narrow down choices #jobhunt #business #entrepreneurship • Blogs • Students can blog about their experiences at an internship or other personal interests to promote a positive online presence
Challenges to Social Media • Limited access & knowledge of social media sites • Appropriate use • Faculty/Staff and Students who dislike or hard to adapt to technology • Creating Accountability
Limited Access & Knowledge • Some students lack access to a computer, or smartphone. • Students and Faculty need to be aware of what kinds of media are available • Both students and faculty need to be educated about how to use different medias.
Appropriate Use • Cyber Bullying • Using Social Media appropriately during class time • Knowing what not to post • Social Media cites are sometimes unofficially viewed by college staff and potential employers when hiring students
Potential Consequences At Middle College • Suspension of Internet Privileges • Community Service • Judicial Actions • Separation from School
Potential ConsequencesOutside the College • Potential Criminal Charges • Harassment • Stalking • Employment Difficulties • Suspensions or Dismissals • Unable to acquire a job
Tips for Middle College Students How to Successfully Navigate the World of Social Media • Learn about many types of Social Media • Learn to manage Privacy Settings • Use Social Media to begin cultivating your professional image • Before you post anything anywhere ask yourself one important question…
Before you Post Anything Anywhere 1. Think is this something you want to be associated with you for the rest of your life? • Social Media and the Internet aren’t going away • Nothing in cyberspace is ever really gone
Before you Post Anything Anywhere 2. Ask yourself one question. • Is this something youwouldbe proud of if your mother saw it? • If the answer is no, then don’t post it for the world to see.
Civility Pledge • I will take the time to learn about, appreciate and respect people’s differences. • I will not pass judgments on people who are different than me. • I will treat everyone with respect, integrity and kindness. • I will not tolerate other members from the Middle College community or others being bias, discriminatory, hurt or intolerant of others in our community and online. • I will speak up when I hear or see someone negatively impacting the Middle College community.
References • Harvard Univeristy Jumps on Civility Band Wagon. (2010). Retrieved from Ethics Sage: http://www.ethicssage.com/2011/10/harvard-university-jumps-on-the-civility-bandwagon.html • Centers of Sexuality and Gender Diversity. (2011). Retrieved from University of Southern Maine: http://usm.maine.edu/csgd/civility-pledge-drive-masterton-hall-0 • Welcome to Student Affairs. (n.d.). Retrieved from Western New England University: https://www1.wne.edu/studentaffairs/index.cfm?selection=doc.5192 • BLANKENSHIP, M. (2011). How Social Media Can and Should Impact Higher Education. Education Digest, 76(7), 39-42. • Hsiu-Ting, H., & Steve Chi-Yin, Y. (2010). Educational use of social networking technology in higher education. Teaching In Higher Education, 15(6), 703-714. doi:10.1080/13562517.2010.507307 • Martin, J., & Samels, J. E. (2012). Beyond Facebook: What's Next for Social Media in Higher Ed. University Business, 15(1), 12. • Joly, K. (2011). Analytics: The Holy Grail of Social Media?. University Business, 14(6), 81-82. • Journell, W. (2010). Perceptions of e-learning in secondary education: a viable alternative to classroom instruction or a way to bypass engaged learning?. Educational Media International, 47(1), 69-81. doi:10.1080/09523981003654985