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Development of international technological cooperation – Support of export activities of Bavarian companies. 28.05.2013 Hans-Joachim Heusler Managing Director Bayern International. Bavaria: in the Center of Europe. Helsinki. Tallinn. Saint Petersburg. Oslo. Stockholm. Riga. Moscow.
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Development of international technological cooperation –Support of export activities of Bavarian companies 28.05.2013 Hans-Joachim Heusler Managing Director Bayern International
Bavaria: in the Center of Europe Helsinki Tallinn Saint Petersburg Oslo Stockholm Riga Moscow Copenhagen Vilnius Hamburg Dublin Manchester Berlin London Amsterdam Warsaw Frankfurt Brussels Kiev Prague 2h 3h 1h Munich Paris Bratislava Zurich Vienna Budapest Geneva Ljubljana Zagreb Belgrade Milan Lyon Bucharest Sarajevo Nice Marseille Sofia Rome Istanbul Barcelona Tirana Naples Madrid Thessaloniki Ankara Valencia Lisbon Athens Palermo
Hamburg Berlin Hanover Dusseldorf Dresden Erfurt Frankfurt Stuttgart Munich Bavaria Germany’s largest Federal State: 70,550 km2 Population: No. 9 in EU: 12.5 Mio. inhabitants
Foreign Trade of Bavaria (1994 – 2012) [ Mrd. € ]
Bavaria‘sDestinationsof Exports (2012) Mrd.
Strengths of Bavarian Products • Top quality • Top industrial design • Top innovation Not cheap, but valueformoney
Creating Markets • Looking for demand • Creating skilled workforce • Creating adequate products by technology cooperation
Hotspot Strategy • Lookingforhigh-techclusters • MatchingwithBavarian high techclusters • Buildingtechnologybridges Creating an international hotspotnetwork
In Bavaria Ministries Chambers BHI AWZ Trade associations Agencies for regional development Cluster-Organisations LfA Bayern Innovativ abroad Bavarian foreign representatives Chambers Germany Trade and Invest (GTAI) Ambassies and Consulates kfw Who Plays the Game?
Bayern International - Facts and Figures Shareholder State of Bavaria (100%), represented by StMWIVT & StMF Supervisory Board representatives of Bavarian ministries and Bavarian economic organisations (IHK, HWK, VBW, LGAD) Founded December 1995 (operations started March 1996) Employees approx. 50 Financed by programmes of the Bavarian Ministry of Economic Affairs Purpose operative tasks within the framework of Bavarian foreign trade promotion and location marketing Certified pursuant to DIN ISO 9001
Fields ofActivity • Enteringtheexportbusiness • ABROAD: • Delegation trips • Entrepreneurtrips • Trade fair participations • IN BAVARIA: • Bayern – Fit for Partnership • Solutions – Made in Bayern Key Technologies-Database
Key Technologies in Bavaria • "Key Technologies in Bavaria" is a free-of-charge database providing information on Bavarian companies and institutions • 14.400 companies from 22 branches of industry • 650 institutions from the fields of research, technology transfer and networkmanagement as well as authorities and associations • The database is actively promoted in more than 20 countries by Bayern International and its partners abroad
Bavarian Bureau for International Business Relations Landsberger Straße 300 80687 Munich Germany Phone: +49-89-66 05 66-0 Fax: +49-89-66 05 66-150 info@bayern-international.de www.bayern-international.de