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Types of Organizations

Examining Marketing and Business Marketing I Competencies: #34- Explain the different types of organizations. Types of Organizations. Three Categories of Organizations. For Profit In business to make profit from operations Non-Profit In business to fund cause Government

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Types of Organizations

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  1. Examining Marketing and BusinessMarketing ICompetencies:#34- Explain the different types of organizations Types of Organizations

  2. Three Categories of Organizations • For Profit In business to make profit from operations • Non-Profit In business to fund cause • Government In businesses to finance governments services

  3. Understanding For-Profit and Non-Profit Organizations

  4. For Profit Organization • Primary goal is to generate a profit • Profit is returned to owner(s) • May be formed to conduct any number of lawful business activities • Pays state and federal taxes on profit in accordance to state, and federal regulations • Additional taxes paid on property owned • Assets and property belong to owner(s) • If business dissolves, company may keep or sell property • Raise capital through investors- share of profit given in exchange for the investment

  5. Non-Profit Organization • Primary purpose for common cause of community- often religious, charitable, or educational purposes • Profits raised MUST be re-circulated back into the organization to fulfill mission- MAY pay salaries and administrative costs • Does not pay state and federal tax exemption if qualifies for 501c (3) exemption • Assets belong to organization • If organization dissolves, assets and property must be donated to another non-profit organization • Capital raised through donations- donors may receive tax credit

  6. Role of Profit

  7. Effects of Competition on For Profit and Non-Profit Organizations • BOTH types of organizations compete for limited resources • BOTH types of organizations promote and market for customers • BOTH types of organizations must manage business for efficiency, profit, and positive public image to gain customers and remain competitive

  8. Class Assignment • Students will work in small groups (2-3 people per group) • Select a non-profit of choice to research • Prepare a PPT presentation summarizing research. Use the outline handout provided by the marketing teacher.

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