Sociological significance of a sporting event

1. Sociological significance of a sporting event London Olympics 2012

2. How does sport effect people? YOU OTHERS SOCIETY

3. How does sport effect people? You: Are you into sport? Do you care about the Olympics? Do you think its fair how much money sportspeople get paid? Do you get excited watching? Do you know people who bet on sport?

4. How does sport effect others? Others: Do you watch sport with mates? Do you feel left out if not into sport? Do you watch just to fit in? Is it something you do with your family?

5. How does sport effect society? Society: How are sports stars portrayed in NZ? What is the most popular Olympic sport? How does NZ do on the world stage?

6. Critical Thinking 1.State an opinion 2.Who is advantaged 3.Who is disadvantaged 4.Use evidence 5.Discuss S.P.E.E.C.H 6.Has opinion changed (summary)

7. London Olympics “The Olympics should allow drugs” Advantaged: athletes because even playing field, crowd=exciting, records Disadvantaged: athletes bodies, athletes without access to drugs

8. London Olympics Evidence: effects of drugs on the body, how much spectators would pay SPEECH Social: lots to talk about in the media Political: IOC allowing drugs, ethics ‘is it right’

9. London Olympics SPEECH cont: Economic: cost of the drugs Ethical: is it really worth it? Culture: breeds a drugs culture Historical: medals for drugs cheats?

10. London Olympics Has opinion changed (summary)? Do you still agree with your original opinion or has it changed having considered the research?

11. Professional Sport *Sport is entertainment *high profile players=more money *spectatorship=getting people to watch games live

12. Professional Sport *players paid to play *sponsorship=companies want their product exposed on TV/in the media *media rely on sport to sell their product

13. The business of Sport Media *need players to make the sport *advertise sponsors products

14. The business of sport Sponsors *need media to advertise their product *use players to promote products

15. The business of sport Players *Need sponsors to help pay salary *Use media to promote themselves

16. The business of Sport Media (need players to make the sport) SponsorsPlayers (need media to (need sponsors to pay advertise their salary and media to products) promote them)

17. Spectatorship Positives: *gives people a sense of identity *community with common interests *gets people to socialise Negatives: *not into sport so feel left out *antisocial behaviour (drunk / violent) *poor role models

18. Gender stereotyping Males: *contact sports, masculine and tough, strength, throwing/boxing *Men as:media, officials, management

19. Gender stereotypes Females: *Support partner, encourage *participate in creative sports (gym, dance)

20. Minority sports *Sports with less playing numbers and little coverage on tv (hockey, softball, touch) *SPARC gives less money to minor sports *Men's softball are world champions but they get little recognition What others success is unheralded?

21. Minority Sports Successful minor sports: Equestrian: medals at the Olympics Cycling: becoming a major sport but still highly successful Lawn bowls: highly successful Paralympics: many medals Hockey: silver at commonwealth games

22. Woman’s Sport * Which female sports get the most coverage in the world? * Name 5 female sports stars?

23. Woman’s sport Female Sports: athletics, football, basketball (USA), tennis, golf, handball (europe) 5 female sports start: Tennis: Williams sisters, Sharapova Golf: Anika Sorenstam Racing: Danica Patrick

24. Woman’s Sport Sharapova ($20mill) Patrick ($12 mill) Mostly sponsorship not prize money

25. Regional Identity *Support of local teams builds identity *Friendly rivalry between local teams *Pride when local player ‘makes it’ *supporting local athletes. Any Olympic athletes from wellington?

26. Wellington teams Pulse Hurricanes (netball) (rugby)

27. Wellington teams Saints Firebirds Phoenix (basketball) (cricket) (football)

28. Wellington teams Rank the teams according to how many supporters you think they get: Saints Hurricanes Pulse Phoenix Firebirds

29. Wellington teams Pulse: 1000 average Firebirds: 2000 average Saints: 3000 average Phoenix: 8000 average Hurricanes: 10,000 average

30. Income from sport Broadcasting rights People watching sport pay to do so Advertising and sponsorship Adidas or Nike or other sports brands

31. Income from sport Ticket sales People watching the games live Other Merchandise sales

32. Manchester United (Manutd.com) The biggest sports club in the world *merchandise sales of millions *ticket sales: people buy lifetime tickets *stadium tours *own tv station *proud history (won many trophies)

33. Selling the game *Rule changes to speed up the play *Shorter versions of games (e.g rugby sevens, 20/20 cricket) *Replays on the big screen *Bright/Colourful uniforms *S.E.A.T

34. Selling the game Sexuality: showing the body and good looks Emotion: close ups on players celebrating or disappointment Action: highlights and action replays Toughness: players shown being aggressive

35. S.E.A.T Sexuality Emotion Action Toughness

36. S.P.E.E.C.H S ocial P olitical E conomic E nvironmental C ultural H istorical

37. S.P.E.E.C.H Social: how does sport effect people? *people go to support *more playing numbers at junior level *people watch in the early hours *gives people something to talk about

38. S.P.E.E.C.H Political: how does the government influence sport? *SPARC- gives money to sport *Rule changes in sport *Government tries to win a bid to host *IOC bribery scandels

39. S.P.E.E.C.H Economic: how does money influence sport? *professional- people get paid to play *ticket prices- not all can afford to go *sports club- cost of playing sport *minor sports – get less $ from sparc

40. S.P.E.E.C.H Environmental: how does climate & location effect sport? *Home venue advantage *Time of year event held *Climate/weather during the event *countryvenues at altitude

41. S.P.E.E.C.H Cultural: what is the culture of sport? *All blacks market NZ (global brand) *100m glamour event *Masculine v Feminine sports *Olympics the most watched event

42. S.P.E.E.C.H Historical: how have the Olympics changed? *Drugs in sport *Introduction of new events/sports *Past Olympic success: Swindell’s…. *Evolution of technology, science

43. Who is advantaged by the Olympics? *athletes: get exposure on TV *media: job to report on sport *sponsors: get their product on TV *transport: airline/bus/taxi for players

44. Who is advantaged by the Olympics? *London: hosting the tournament *merchandise: selling t shirts, flags *IOC: can get bribes for decisions *Tourist operators: millions of people

45. Who is advantaged by the Olympics? *spectators: lots of events to watch *officials: job to run the games *hospitality: bars/restaurants/motels *rental cars: for tourists to get around

46. Who is advantaged by the Olympics? *SPARC: if NZ wins lots of medals *tourists: get to go to the events *locals: meet foreigners, friendships

47. Who is disadvantaged by the Olympics? *Locals: millions more people around *minority sports: because not on TV *TV stations: can’t all show the games *female players: not always as recognised

48. Who is disadvantaged by the Olympics? *spectators: can’t afford tickets *players: bad media exposure, drunk *tourists: can be abused, robbed *London: cost of hosting, make a loss

49. De Bono’s six hats White: the facts Yellow: the positives Black: the negatives Red: the emotions Green: the changes Blue: the summary

50. The Facts What are the London Olympic facts? London: city of 10million, hosting Events: wide range of sports Duration: 3 weeks (27 July-12 August) Medals: on offer in all sports Weather: July summer in England *Use research/quotes