Businessplan

1. Businessplan

2. Contents • Description of the project • Subject of setting up business – Overall view • Further information about the project • Market / Competition • Differentiation characteristics for competition • Strategy of market processing • Location • Financial contemplation of the Start-up project • SWOT • Timetable for the business creation • Enclosures

3. Subject of setting up business • Date of foundation: 1st of October 2012 • Legal Form: Osakeyhtiö (Oy) • Subject of foundation: - Transportation Service Company that creates contacts between transportation Airlines and Customers - Organize international transport of goods by Airplane • Main target audience: Forwarding agencies, travel agencies • Further target audience: Government, Military • Location: Helsinki to Europe

4. Selling strategies:- Organizes transports for big goods and narrow time tables- Many big companies produce their Goods in foreign Countries - Because of different contacts to Airlines and huge amount of orders of flights our agency can offer the flights cheap to our customers • Founders personal skills: International business education, motivated and reliable work

5. Further information about the project Professional and international transport of goods by plane. Customers benefits: • Quick transport • Best offers and services • We solve customers problems with airlines • Close and flexible contact to our customers • Safety, reliability and quality

6. Differentiation characteristics for competition • Competitors in near area are: Finnair Cargo, Helsinki • Advantage in competition: - A lot of experience in the business - Many different customers - Specialized on the European market • Disadvantage of other competitors: - Because of their size there is no possibilities for individual services - They concentrate on one country - Not highly qualified staff

7. Differentiation for competition: - We deliver to whole Europe - There is a special meeting for each costumer to reach his wishes and fulfill them at 100 % - Special and big goods are delivered safely because of our education - There is only one other company which runs the same business in Finland

8. Market/ Competition Strategy of market processing

9. Analyze of the market and the clients • Transports from Europe to Finland and from Finland to Europe • In Finland there is only one competitor -> so it is simple for us to move mainstream in the market • Very important is the customer focus, the service and the quality • Through dispatch departments we want to get new clients for our business • Therefore is it significant to observe the dispatch departments to be reliable, up-to-date, pure and flexible

10. Ambition • More and more increase in customers • To attain regular customers • Word-of-mouth advertising to get more clients • Transporting Europe-wide not only the way from Finland to Europe • Establishing ourselves on the world market • In the future we want have airplanes ourselves • At least within the next 10 years

11. Strategy • To be flexible and offer good service • Fast and good work for more orders • Reliable work • Individual work and behavior (corporate identity)

12. Conversion the Strategy • The prices are on the level of our competitor • Our field worker present the company in whole Europe in big truck age companies • On the fair, Air-Cargo-Europe 2013 in Munich we want to present our company

13. Control • With the aid of public-opinion poll we want to know what people’s needs are 1. to address people personally 2. mail questionnaire

14. 3.3 Location • Valkeakoski - Office is located in Valkeakoski - Rent about 700 Euro per month - 35 kilometers to Tampere - 145 kilometers to Helsinki - First company with our business model located in Valkeakoski • Valkeakoski is a big city close to two big airports • Tampere and Helsinki • Valkeakoski has a great infrastructure and economy

15. SWOT