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This study highlights the importance of mainstreaming consumer interest in South Asian regional trade by emphasizing networking, research, and balancing concerns of producers and consumers. It stresses inclusiveness and publicizing the impact on consumer welfare through various media channels.
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An Advocacy Agenda for Mainstreaming Consumer Interest in South Asian Regional Trade and Economic Cooperation Bipul Chatterjee CUTS International Cost of Economic Non-Cooperation to Consumers in South Asia Kathmandu, 3-4 February 2011
Key MessagesImportance of Balancing Concerns of Producers and Consumers
Key MessagesImportance of Publicising • Publicising consumer welfare impact of intra-regional trade through popular media is crucial for garnering support. • CUTS with the collaboration of partner organisations in five South Asian countries to use press releases, an online discussion forum and poster campaigns for popularising the topic.