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DEVELOPING ENTREPRENEURSHIP IN THE COPORATION. Need for corporate entrepreneurship Corporate venturing obstacles Re-engineering Specific elements of corporate strategy. Need for Corporate Entrepreneurship. Rapid growing number of new and sophisticated competitors
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DEVELOPING ENTREPRENEURSHIP IN THE COPORATION • Need for corporate entrepreneurship • Corporate venturing obstacles • Re-engineering • Specific elements of corporate strategy. Elisante Ole Gabriel, +255-784-455499: egabriel@edenconsult.net
Need for Corporate Entrepreneurship • Rapid growing number of new and sophisticated competitors • Distrust in the traditional methods of corporate management • Exodus of some brightest people leaving corporations to become small business entrepreneurs. Elisante Ole Gabriel, +255-784-455499: egabriel@edenconsult.net
Corporate Venturing Obstacles • Obstacles are based on ineffectiveness of traditional management techniques • Understanding obstacles is critical in fostering corporate entrepreneuring • managers should adapt to the principles of successful innovative companies. Elisante Ole Gabriel, +255-784-455499: egabriel@edenconsult.net
Factors of Successful Innovations • Atmosphere and Vision • Orientation to the Market • Small, flat organization • Multiple Approaches • Interactive Learning • Skunk work Elisante Ole Gabriel, +255-784-455499: egabriel@edenconsult.net
Re-engineering Corporate Thinking • Presence of explicit goals: (involve workers and management) • System of feedback and positive reinforcement • Emphasis on individual responsibilities • Rewards based on results. Elisante Ole Gabriel, +255-784-455499: egabriel@edenconsult.net
Rules for Innovative Philosophy • Encourage action • Use informal meetings where possible • Tolerate failure and use it as learning experience • Reward innovation • Plan the physical layout to encourage informal communication. Elisante Ole Gabriel, +255-784-455499: egabriel@edenconsult.net
Fostering the Entrepreneurial Process • Early identification of potential entrepreneurs • Top management sponsorship of entrepreneurial projects • Creation of diversity and order in strategic activities • Promotion through experimentation • Collaboration btw participants & org. Elisante Ole Gabriel, +255-784-455499: egabriel@edenconsult.net
Elements of Corporate Strategy • Developing the vision • Encouraging innovation • Structuring for an entrepreneurial climate • The development of venture teams. Elisante Ole Gabriel, +255-784-455499: egabriel@edenconsult.net