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Basic (Pure) Sociology vs Applied Sociology. Basic (Pure) Sociological research whose purpose is to make discoveries about life in human groups, not to make changes in those groups Audience: Fellow sociologists Product: Knowledge. Applied
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Basic (Pure) Sociology vs Applied Sociology • Basic (Pure) • Sociological research whose purpose is to make discoveries about life in human groups, not to make changes in those groups • Audience: Fellow sociologists • Product: Knowledge • Applied • The use of sociology to solve problems-from the micro level of family relationships to the macro level of crime and pollution • Audience: Clients • Product: Change Down to earth Sociology- Capturing Saddam Hussein: A Surprising Example of Applied Sociology pg. 21
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What trends are likely to have an impact on sociology? • Applied sociology for social change • Globalization • Advancements in Technology