100 likes | 268 Views
First step in North America in Q3 2001. Why North America? Finances Business Plan Business Model Legal Structure Recruitment Marketing Q3 USA Action Plan Corporate Involvement. Agenda. 1. Why North America?. Existing customers in USA vs. No one in UK or Germany
E N D
First step in North America in Q3 2001 • Why North America? • Finances • Business Plan • Business Model • Legal Structure • Recruitment • Marketing • Q3 USA Action Plan • Corporate Involvement Agenda Confidentiel : Comité de Direction W4 + Odyssée Venture
1. Why North America? • Existing customers in USA vs. No one in UK or Germany • 1 Existing Partner in USA vs. No one in UK and Germany • + 3 Prospects in USA vs. 1 in UK and No one in Germany • Potential Strategic Alliances in USA, and 2-3 in Germany Confidentiel : Comité de Direction W4 + Odyssée Venture
2. Finances • 1.5 M€ par Odyssée en «compte courant» à fin juin 2001 • On continue en 2001 à chercher des Capitaux supplémentaires pour USA, UK et Allemagne • Si à fin 2001: • Seulement Odyssée, alors Odyssée met 1.5 M€ • Si autres VC autour de 2 M€, alors Odyssée met 2 M€ • Si autres VC autour de 5 M€, alors Odyssée met 2.5 M€ Confidentiel : Comité de Direction W4 + Odyssée Venture
3. Business Plan • 1 M€ Investment in North America in 12 months: July 2001/ June 2002 • Goals for the first 12 months : • Recruit 4 Partners • Have 4 new Customers • Make a revenue of +100 K€ • 500 K€ Investment in Corporate Marketing and R&D Confidentiel : Comité de Direction W4 + Odyssée Venture
4. Business Model • Indirect sales first • SI • Strategic Alliances => OEM • VAR • Opportunistic in direct sales with very large end-users • W4 Pricing? Confidentiel : Comité de Direction W4 + Odyssée Venture
5. Legal Structure • Create a USA subsidiary: Delaware… • Pramex in New York, NY • $ 2,500 • Address in New York • Payroll, accounting, legal… • Lawyer in Denver, Colorado • Contact first week of July • Administrateurs: Jean, Ewa & André Confidentiel : Comité de Direction W4 + Odyssée Venture
6. Recruitment • New Mission for Ewa: VP North American Operations • Priority Q3 2001: • Technical support with Greg • Senior Sales (candidate: Richard, NY) • Greg, Atlanta + Bill, Washington + Alex, Boston + Stephen, Dallas + Philippe, SF • Head Hunters, WfMC Confidentiel : Comité de Direction W4 + Odyssée Venture
7. Marketing • Web: American touch • Webinar: online seminar • Booth @ AIIM May 2002 • Analysts: Giga, Doculabs, Techmetrix, Gartner • Press Relations Agency à trouver/signer Confidentiel : Comité de Direction W4 + Odyssée Venture
8. Q3 Action Plan • Contract with Communique for Technical Support: Ewa in July, Valérie in August • Follow up customers • Verizon, Kodak • Follow up prospects • SI: InfoPlanning • Follow up Strategic Alliances/OEM • Cincom, Documentum, Merant, XiF, Conarc, Formatta • Detailed action plan for Q4 and Q1/Q2 2002 Confidentiel : Comité de Direction W4 + Odyssée Venture
9. Corporate Involvement • Ewa: 2/3 time presence • Andre or Jean: 1 week per month • Valerie: Prof. Services coordination • Francois: follow-up/ coordination global strategic alliances Confidentiel : Comité de Direction W4 + Odyssée Venture