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A Whole New Mind

A Whole New Mind. The Conceptual Age. Left Side = logical, rational, analytic (good) Right Side = instinctive, mute, nonlinear (bad). Congenital blind person reads Braille letters using fMRI compatible Braille Stimulator. Six subjects complete the same Stroop task. Truth vs. Lying.

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A Whole New Mind

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  1. A Whole New Mind

  2. The Conceptual Age • Left Side = logical, rational, analytic (good) • Right Side = instinctive, mute, nonlinear (bad)

  3. Congenital blind person reads Braille letters using fMRI compatible Braille Stimulator

  4. Six subjects complete the same Stroop task

  5. Truth vs. Lying

  6. Left Brain • language • sequential reasoning • analysis

  7. Right Brain • holistic reasoning • pattern recognition • emotion interpretation • nonverbal expression interpretation

  8. Two Views of the Right Brain • Savior • Saboteur

  9. Some Facts... • Left hemisphere controls right • Right hemisphere controls left

  10. Some Facts... • Left hemisphere is sequential • Right hemisphere is simultaneous

  11. Some Facts... • Left hemisphere specializes in text • Right hemisphere specializes in context

  12. Some Facts... • Left hemisphere analyzes the details • Right hemisphere synthesizes big picture

  13. A Whole New Mind • L-Directed Thinking • R-Directed Thinking

  14. The Change • Abundance • Asia • Automation

  15. Abundance • Prosperity in U.S. • “Throwaway” society

  16. Abundance • Everyware/Moore’s Law • Design

  17. Michael Graves Teapot

  18. iPod Touch

  19. Asia • Globalization

  20. Automation • Increases in technology • Routine work

  21. High Concept, High Touch • Three Questions: • Can someone overseas do it cheaper? • Can a computer do it faster? • Is what I’m offering in demand in an age of abundance?

  22. High Concept • Create artistic and emotional beauty • Detect patterns and opportunities • Craft satisfying narratives • Combine the seemingly unrelated into novel inventions

  23. High Touch • Ability to empathize • Understanding subtleties of human interaction • Find joy and elicit it in others • Stretch beyond

  24. MBAs and MFAs • Differentiation is a driver • Think about HTML coding

  25. IQ and EQ • Standardized Testing • IQ vs. EQ

  26. Caption This

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