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Determining content, scheduling, equipment, technology, supplies. Decisions. Eliminating courses (6 credit hours). Defining prereqs , expectations. Choosing textbooks/ resources. Developing, strengthening faculty. Addressing workforce requirements. Decision Strategy.
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Determining content, scheduling, equipment, technology, supplies Decisions Eliminating courses (6 credit hours) Defining prereqs,expectations Choosing textbooks/resources Developing, strengthening faculty Addressing workforce requirements Program Design & Mapping: AAS, Visual Communications-Graphic Design
Decision Strategy …purpose…guides the program, is the basis for making curricular decisions, long-range planning, faculty selection, and resource allocation (National Association of Schools of Art and Design, 2009) Program Design & Mapping: AAS, Visual Communications-Graphic Design …it is essential that each design program defines its special, perhaps unique function in the larger context of artistic endeavor.
Process Program Design & Mapping: AAS, Visual Communications-Graphic Design Mission/Vision/Principles Learning Outcomes/Goals Curriculum Mapping Course/Syllabus Design Curriculum Committee Approval Strategic Planning/Assessment Resource/Project Justification
Process …reflects a clear understanding of the [program] by the faculty and staff …describes the [program’s] uniqueness and its place within the larger college (SACS accreditation 2.4 and 2.5) Program Design & Mapping: AAS, Visual Communications-Graphic Design …focuses on teaching and learning
Foundation Assessment Strategic Planning Curriculum Approval/Program Review Master/Course Syllabus Design Curriculum Mapping Program Goals/Outcomes Mission Statement (vision, values) Program Design & Mapping: AAS, Visual Communications-Graphic Design
Mission Design …essential to effectively establishing program goals, outcomes, curriculum, policy, and resource allocation …collective agreement about the program’s “reason for being” (David, 1984; Staples & Black, 1984) Program Design & Mapping: AAS, Visual Communications-Graphic Design …essential first step in program design
Principles Program Design & Mapping: AAS, Visual Communications-Graphic Design Collaboratively designed by those who carry it out Uniquely framed by internal knowledge & experience in the field Rationally informed by knowledge of internal/external forces (data) Consensus built around common understanding, common language Inspired by optimism, confidence, and certainty in the program’s worth
Vision? Mission? • Who do we serve? • What’s our purpose? • What’s the process? Mission Vision Program Design & Mapping: AAS, Visual Communications-Graphic Design • Who are we? • What do we believe is possible? • How do we hope others see us?
homework Institutional Expectations & Government Agendas Workforce Climate & Employer Need Internal & External Quality Standards In Field Comparative Peer Analysis Internal Data & Review Knowledge Base Program Design & Mapping: AAS, Visual Communications-Graphic Design
Components Process Purpose Services, instructional approaches, curriculum philosophy Where the value’s seen Who we Serve Those Who benefit from the work Unique Mission Program Design & Mapping: AAS, Visual Communications-Graphic Design
Draft Template Program Design & Mapping: AAS, Visual Communications-Graphic Design The Visual Communications Program (verb “purpose”) (object “who you serve”) through or by (verb “how you achieve it”)
Pitfalls • Developed in isolation • Based solely on tradition • Fear of ridicule • Stereotypes of people, roles • Fatigued leaders • Short-term thinking • Lack of communication, action, use Program Design & Mapping: AAS, Visual Communications-Graphic Design