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Entrepreneurial education at TEC de Monterrey

Entrepreneurial education at TEC de Monterrey. Rafaela Bueckmann Diegoli Leipzig, June 2013. Who are we ?. 70 years! 31 campuses in México 99,203 students in December, 2012 High school: 26,943 Undergraduate: 55.246 Graduate: 17,014 8,831 professors 2, 749 full-time professors

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Entrepreneurial education at TEC de Monterrey

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  1. Entrepreneurial education at TEC de Monterrey Rafaela Bueckmann Diegoli Leipzig, June 2013

  2. Who are we? • 70 years! • 31 campuses in México • 99,203 students in December, 2012 • High school: 26,943 • Undergraduate: 55.246 • Graduate: 17,014 • 8,831 professors • 2, 749 full-time professors • 6,082 part-time professors • 70% of all Mexican students that go to a semester abroad are our students (7,485 students) • We received 4,262 foreign students and 715 professors

  3. Who am I? • Campus Queretaro • 5,374 students in January, 2013 • High school: 1,265 • Undergraduate: 3,739 • Graduate: 242 • International: 128

  4. Definition of Entrepreneurship Education Program Entrepreneurialspirit New enterprise Hytti y O´Gorman (2004) Gúzman Cuevas y LiñanAlcalde (2005) Fayolle y Degeorge (2006) Fayolle et al. (2006a) Hindle (2007)

  5. Entrepreneurship atTEC de Monterrey Entrepreneurial spirit New enterprise Master in Administration with Entrepreneurship emphasis Minor Program Entrepreneurship Major program (LCDE) Entrepreneurship across the curricula Business incubator + on demand workshops

  6. BA Business Creation and Development Its an undergraduate program to develop entrepreneurs, owners of innovative new enterprises. The objective is to prepare entrepreneurs with a global outlook to identify opportunities, assess risks and take on challenges, in order to foster and generate innovation-based businesses.

  7. BA Business Creation and Development It is a graduation requirement that the student creates a new business. Selection of students is very important and should be done in the first two years. Selection of professors with entrepreneurial experience AND teaching experience is key. Parents need to be informed and agree with the program.

  8. BA Business Creation and Development Students in this program have access to all services provided by the business incubator. It should be considered as their main laboratory. Activities outside the curricula (“challenges”) develop skills and are key to the success of the program.

  9. BA Business Creation and Development NEW VENTURE Live a secondexperience in venturecreation (their rules) EntrepreneurialIntelligence Center 9° 8° 7° 6° INTERNATIONAL Explore 5° GET REAL Live a firstexperience in venturecreation (our rules) 4° 3° AWARENESS Raiseawareness of student´sunderstanding of theentrepreneurial “way of life”. 2° 1°

  10. Challenge: one-dollar enterprise Description: Students must initiate a business investing no more than one dollar. The interesting part is that students realize that the most scarce resource in this case is not money, but time. Skills developed: initiative, collaborative work. Etapa Empresarial 6 materias Creación de TU EMPRESA dora CIE 9° 8° 7° 6° Etapa Internacional Intercambio académico / Búsqueda de oportunidades 5° Etapa Movilización Reto Smart Innovación y Desarrollo con ITE/LDI 4° 3° 2° 1° Awareness

  11. Challenge: EcoChallenge Description: Students must agree on a product/service that is ecofriendly and the whole generation must achieve a goal that allows them to pay for the bus to travel to another campus to participate in the Project Adventure. No money, no travel. Skills developed: Establish goals, plan, “locus of internal control” Etapa Empresarial 6 materias Creación de TU EMPRESA dora CIE 9° 8° 7° 6° Etapa Internacional Intercambio académico / Búsqueda de oportunidades 5° Etapa Movilización Reto Smart Innovación y Desarrollo con ITE/LDI 4° 3° 2° 1° Awareness

  12. Challenge: Conference Description: Students must organize a conference to raise money for a non-profit organization. This is the third challenge of the semester and the logic is: work for me, work for us, work for others. Skills developed: social awareness Etapa Empresarial 6 materias Creación de TU EMPRESA dora CIE 9° 8° 7° 6° Etapa Internacional Intercambio académico / Búsqueda de oportunidades 5° Etapa Movilización Reto Smart Innovación y Desarrollo con ITE/LDI 4° 3° 2° 1° Awareness

  13. Challenge: Cinepolis/24 hours Description: Students are trained and work for an enterprise known for the quality of service offered, like Cinepolis, Starbucks, Subway. Skills developed: “ego control”, commitment, service attitude, time management Etapa Empresarial 6 materias Creación de TU EMPRESA dora CIE 9° 8° 7° 6° Etapa Internacional Intercambio académico / Búsqueda de oportunidades 5° Etapa Movilización Reto Smart Innovación y Desarrollo con ITE/LDI 4° 3° Awareness 2° 1°

  14. Semester 3 - 4 Description: Students must organize a venture that concentrates in commercialization. Semester 1: choose a product/service to sell, register the enterprise, partners contract, first sales. Semester 2: plan and achieve a challenging sales goal enough to pay for a summer abroad. Skills developed: business ethics, negotiation, networking, conflict management Description: Students from business, engineering and design must create a business that solve a social problem. Skills developed: multidisciplinary work, communication skils, negotiation, networking, conflict management

  15. Implementation Opportunity Validation Control Project approval by the business incubation Business plan Formalization Production Sales

  16. BA Business Creation and Development Lessons learned: It´s the student´s FIRST enterprise The focus is on the student´s learning, not on the enterprise It´s pragmatic, but must include academic content (it´s not the same as the business incubation) Students must live and understand what they are living, because they´ll graduate as EXPERTS in this process It´s an emotional process Fail is part of the process It´s not lineal, we must be flexible We motivate spin-off from family business

  17. BA Business Creation and Development

  18. We develop leaders with entrepreneurial spirit and human sense, who are internationally competitive Formar LÍDERES con espíritu emprendedor, con sentido humano y competitivos internacionalmente.

  19. ¿Whatis EntrepreneurialSpirit? It´s to have de passion to propose innovative solutions to change reality and generate social, environmental and economic value.

  20. Studentsmust… • Tolerate risk and uncertainty • Learn from failure • Be able to identify problems and implement innovative solutions • Be able to raise the resources necessary to implement their proposals.

  21. Thegoalis… • To impact all undergraduate students at least three times during their studies: • First third with a challenge that motivates and increases their desire to be entrepreneurs • Second third with a challenge where they are able to identify a problem and propose innovative solutions • In the last third of their major, they´ll implement the solution

  22. How?

  23. Thankyou! rdiegoli@itesm.mx Facebook: Rafaela Diegoli

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