Summer Seminar 2014: Best Practices and the Model Development Department

1. Summer Seminar 2014: Best Practices and the Model Development Department The Development Budget Presentation

2. The Advancement Dept. Structure

3. The Development Budget • 60-70% of the budget will be allocated to staff. • The balance must be determined by your goals and objectives for the year. • We recommend you approach the budgeting process based on the three components of the development department – Annual Giving, Major Gifts and Planned Giving. • Based on your plan for the year, the Director must assign cost figures to each line item.

4. The Development Budget • Review your annual giving objectives for the year: • Annual Fund dollar and % goals • Events – number and gross amount expected • Other • Review your major gift objectives for the year: • Dollar goal • Solicitation and cultivation appointment goal • MGP Cultivation/Involvement Plan • Travel required

5. The Development Budget • Review your planned giving objectives for the year • Communications plan • Event plan • Promotional materials required

6. The Development Budget • The balance of the budget should be allocated to the tools you will require to achieve your objectives: • Electronic Screening • Database management, maintenance, training • Technology (computers, iPad, cell phone, etc.) • Solicitation “sales” materials – annual fund piece, major gift case for support document, planned giving piece • Stewardship • Travel

7. The Development Budget • Manage the budget carefully! • Do monthly or quarterly reviews of ‘actuals’ • Be aware of the ROI on your annual fund • Be aware of the ROI on your MG results • Be aware of your overall cost of funds raised!! • Catholic high schools, in general, should raise 3 X’s their development budget • “Cash in” and “pledges” can be calculated separately and together