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Marketing mix

Marketing mix. Dairy Queen. Name: Monica Chen Class : G113. Introduction. T he product: Blizzard The main competitors : Haagen-Dazs BAXY. Methods. Finding the real marketing mix of Blizzard. Finding the marketing mix of Haagen-Dazs and BAXY. Finding .

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Marketing mix

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  1. Marketingmix Dairy Queen Name: Monica Chen Class:G113

  2. Introduction • The product: • Blizzard • The main competitors: • Haagen-Dazs • BAXY

  3. Methods Finding the real marketing mix of Blizzard. Finding the marketing mix of Haagen-Dazs and BAXY

  4. Finding The fast food in DQ would be a huge strength. The price is another strength in DQ.

  5. Discussion Listing 2 marketing mixes. Comparing the strength of these 3 companies. Comparing the differences. Comparing the price.

  6. Conclusion The marketing mix which would low down the price of the second Blizzard is chose.

  7. References Truell, A. (2001), marketing mix, eNotes study smarter [online]. Available at: http://www.enotes.com/marketing-mix-reference/marketing-mix [Accessed on 20 June 2012] Nagger, F. (2012), Marketing Mix-Up: Being Treated Like Lois Lane, Atomic Tango [online]. Available at: http://atomictango.com/2010/02/16/marketing-mix/ [Accessed on 20 June 2012] Melvinram. (2011), What Are Elements Of Marketing Plan, Marketing Plan [Online]. Available at: http://www.marketingplan.net/what-are-elements-of-a-marketing-plan/ [Accessed on 20 June 2012] Allyssa C. (2012), Marketing magnet: How to attract big clients to your brand, Slymarketing [Online]. Available at: http://slymarketing.com/marketing-magnet-how-to-attract-big-clients-to-your-brand [Accessed on 20 June 2012]

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