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Explore trends in internet development including E-commerce growth, encryption, secure transactions, electronic payment, and predictions for the future. Learn about search engines, portals, service sites, basics of internet infrastructure, domain creation, web hosting, and web design considerations.
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Internet Programming with Logic Programming Languages and Constraint Solvers • Paul Tarau • University of North Texas & BinNet Corporation • http://www.cs.unt.edu/~tarau • http://www.binnetcorp.com • tarau@cs.unt.edu, tarau@binnetcorp.com
PART I: An Overview of Internet Development Trends • A Goal Oriented view: • WHY to develop for the Internet? • WHAT to develop for the Internet? • HOW to develop for the Internet? • Emphasizing: from the public library to the shopping mall - the new focus on E-Commerce -
Internet Growth: driven by E-Commerce • Critical mass needed: ~20% online • from random graphs: sudden emergence of a big component • Growth of E-commerce (US)1998 -> $29 billion1999 -> $98.4 billion2003 -> $1.2 trillion (source: eMarketer)
Buying over the Internet • Initial markets: software, travel, books, CDs - MP3 • online stock trading: Schwab, E-Trade, Suretrade • online grocery: back to the future:-) HomeGrocer, NetGrocer, Peapod • online drugstores?
Auctioning systems/electronic markets • eBay, priceline • price comparison/item matching agents: • EBay's Personal Shopper • Amazon’s book recommandations • more conventional shopping chart? • refereal programs: Amazon, priceline
Trends in E-Commerce • Integration of e-commerce and corporate data processing systems • backend databases: DB2, Oracle • Complete e-commerce solutions vs. component based e-commerce systems • complete solution offerings: IBM • CGI scripts (Perl), servelets, SSI, Active Server Processes (ASP)
Internet based e-commerce infrastructure • WWW - still in exponential growth for the next few years • payment is just Information Exhange - subject to automation! • Shopping by features: search, online browsing can do it better than asking a (not always) knowledgeable salesperson • place for LP/CP: the need for intelligent knowledge processing
Encryption, digital signatures • conventional cryptography: DES, BlueFish • public key cryptography: RSA, PGP • confidentiality: PGP only a given group can decode, no need for key exchange • authentication • digital signature, certificates - VeriSign etc. • virgin territory for LP/CP: cryptography!
Secure transactions • SSL basic security built in most browsers, alternative: SHTTP • still much better than conventional paper based security • DES: is it good for business transactions? (40 bit ok, 128bit - truly secure)
Forms of electronic payment • Electronic Money • anonymus, unforgeable, “sound” - a place for LL? • smart cards - downloadable from online account • is third party certification needed? • E-checks vs. credit cards vs. e-cash
Predictions/Trends? • E-commerce will completely reshape financial institutions • it is likely to replace various forms of catalog and mail order businesses • successful in information based (books, CDs), high margin/low volume, expensive to keep in inventory products
Search Engines, Portals, Service Sites • Trend: from Information to Knowledge - a place for LP/CP • Search engines: AltaVista, Snap, NorthernLight • Portals: Yahoo, Lycos • Specialized service sites: • books: www.amazon.com • travel: www.itn.com
Basics of Internet Infrastructure: TCP/IP • packet switching vs. dedicated point-to-point link • Post Office (small packets ) vs. Phone Center (point-to-point link) • IP header: address 129.120.44.123 vs. • domain based naming: www.cs.unt.edu
Static vs. Dynamic IP addresses • self contained server and web site: static IP • connecting through an ISP: dynamic IP:-( • in fact, this comes from running out of available IP addresses - upcoming extended IP numbers might solve this - it is quite humiliating for users to be: cust007.my_isp.com instead of being www.JamesBond.com :-)
How to create and register a new domain? • www.internic.net: (not a NSI monopoly anymore!) • new agency: http://www.icann.org/ • http://www.networksolutions.com/ • Whois service: http://www.nsiregistry.com/
How to create a Web Site? • Dedicated server • T1 (large volume, high cost) or ISDN (metered, slow, starts to look outdated) • new: DSL from GTE (in Dallas-FW area) • What OS? Linux+Apache (more flexible) NT (compatible with other MSoft tools) • Through Web hosting (inexpensive and reliable but less flexible)
Web Site Design Issues • Usability issues (quick access to frequently visited pages) • Artistic issues (colors, layout, style) • Designing for speed (*.mid *.jpg vs. *.wav, animated *.gif) • Good and bad business web sites - ratings! • Style: look at major media companies: www.cnn.com, www.disney.com!
Hypertext Markup Language (HTML) basics • <HTML> • <HEAD> • <TITLE> Welcome To My Page </TITLE> • </HEAD> <BODY> • other html code • </BODY> • </HTML>
Adding Links • <A HREF= • “http://www.mycompany.com”> • My Company • </A> • In the Web page it looks like this: • … My Company … • <A HREF="mailto:a@b.c.d">my email</A>
Including Images and Sound • <IMG SRC=pictures/me_and_my_dog.gif> • good compression: JPG • animated GIFs - easy to make - size can be a problem • Sound: MID (small) WAV, AU (older formats) MP3 (high quality) • static (tag: EMBED, BGSOUND) vs. streaming audio/video: RealAudio
Including CGI scripts • <form method="post” • action="http://a.b.c.d/cgi-bin/myscript.exe?query=who" >> • <input type="submit" size="40" value="Search"> • </form>
Including Java Applets • <applet • code=”myapplet.class" • height="200" width="600” > • <param • value=”999” • name=”default_price" > • </applet>
Tools for Building Web Sites • HTML, tables, forms, CGI scripts • server side tools: SSI, ASP, servlets • Media formats: GIF, JPEG, MPEG, real audio • Executable content: Java
Design tools • Composer, Microsoft Word, FrontPage • Generating HTML • Generating Java applets: Symantec, J++ 6.0 • Generating 3D content: VR Creator, TrueSpace • LP/CP tools need to interoperate with them!
Alternative Content Formats • VRML - now supported also by Java3D • has links like in HTML • has superior navigation • has higher information density • The future is 3D - the Nintendo generation grows up:-) • LP/CP tools should interoperate with the emerging 3D Web
Conclusion • LP/CP comes late into the Internet Business • it should get into fast growing or still emerging areas • e-commerce • intelligent search, knowledge processing, agents • 3D Web, new Internet infrastructure