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Intro. Welcome to the Netherlands Ministry of Economic Affairs, Agriculture and Innovation. Marcel Vernooij, Member of the Managementteam of the Department of Agriculture, Fisheries and Agribusiness Amsterdam, November 2, 2010. Holland is. ...and Holland is. About 16.5 million inhabitants
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Intro Welcome to the NetherlandsMinistry of Economic Affairs, Agriculture and Innovation Marcel Vernooij, Member of the Managementteamof the Department of Agriculture, Fisheries and AgribusinessAmsterdam, November 2, 2010
...and Holland is... • About 16.5 million inhabitants • A gross national productof 594 billion euro • An average household of2.2 persons
Importance of the Dutch agri-cluster App. 10% of GNP and jobs Primary production value: Euro 25 bln/year Food industry turn over: Euro 55 bln/year; 150.000 employees Strong international orientation World's second-largest exporter of agricultural products Gateway to Europe
Top 5 exporters of agricultural products Source: UN Comtrade
The top 8 Dutch food concerns in 2008 Source: Annual reports and websites
Overview of the Netherlands’ most successful exports *The abbreviation in parenthesis stands for the sector of origin: AF = Agriculture and food cluster PC = Petroleum and chemicals CH = Computers and semiconductors L = Leisure
Trading culture and vision • Netherlands: Open Economy • Small country: many friends abroad & pragmatic • Strong in trading commodities • Producing goods for markets (demand driven) • Ongoing search for new, sustainable and innovative products
Quality and sustainability: chain management • Continuous quality improvement • Ever-increasing standards for • sustainability: government & Corporate Social Responsibility • quality • safety Key: Integrated Chain Management
Knowledge and innovation: knowledge infrastructure & cooperation in innovation • WUR (Wageningen), Universities (Maastricht, Groningen, Leiden, Rotterdam, Eindhoven, Delft), TNO Voeding, RIVM, NIZO Food Research, etc. • Public Private Partnerships • Top Institute Food and Nutrition • Top Institute Green Genetics • Food Valley (“Silicon Valley of Foods”)
Organic farming 2.6 % organic farming • 1,395 certified companies • Middle position within EU • Large part is exported, mainly to UK, France, Belgium and Germany
Agrologistics • Rotterdam largest port in Europe for importing vegetables, fruit and vegetable oils into the EU • Amsterdam for cacao beans, keeps 60% of world stocks
Agrologistics • One out of three trucks in the Netherlands is filled with flower & food products • One out of ten carries ornamentals • About 700 companies active in conditioned transport; total turnover = € 1 billion
Ministry ofEconomic Affairs, Agriculture and Innovation Established as of mid October 2010 by new Government Combining the Ministry of Agriculture, Nature and Food Quality &Ministry of Economic Affairs Mission:to enhance competiveness of Dutch economynationally, and within the EU and in global context,including bypromoting investments in innovation and sustainability of agrofoodsector Strong international focus: exports, imports and investments
Intro Exit Thank you for your attention