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Software + Services

Software + Services. Sean McBreen Director Platform Strategy Group Microsoft New Zealand. Todays Focus. Todays Focus. What Next?. ESB. Web 2.0. Blogs. Services. Mashups. SCA. OSS. Search. Social Networks. AJAX. XML. Consumerisation. Monetization. Contextual Advertising.

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Software + Services

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  1. Software + Services Sean McBreen Director Platform Strategy Group Microsoft New Zealand

  2. Todays Focus

  3. Todays Focus

  4. What Next? ESB Web 2.0 Blogs Services Mashups SCA OSS Search Social Networks AJAX XML Consumerisation Monetization Contextual Advertising User-generated RSS WS-* RIA Wikis BPEL REST Json Dynamic Languages SOA SaaS ROR Tags Idm Composite Apps

  5. SaaS Emerges as Long-Term Rival to Packaged Software The Industry Debate Enterprise Software Gets a Face-Lift SaaS Will Grow At a 21% CAGR During the Next Three Years Reaching $10.7B in 2009 Is the Enterprise Ready for 2.0? The Rich Client Strikes Back SaaS in 2007: It’s about services, doh!

  6. Next Generation Applications + SERVICES SOFTWARE • Experience:Consistent across multiple clients • Deployment: On-premise and hosted • Development:Extending tools and platform to cloud • Business Models: Expanded monetisationopps

  7. The Overall Proposition Create Unprecedented Solutions Harness and Control Technology Organisations Decide what Matters New Business Opportunities S+S

  8. We Take an Expansive View Federation Experience Web 2.0 SOA SaaS Monetisation Composition Delivery S+S S+S

  9. User Experiences Office Business Applications WindowsApplications Rich InteractiveApplications

  10. Todays Focus

  11. Services Embracing Services Building Block Attached Finished Platform Streaming

  12. Services Software+Services Assets Desktop Services Devices Platform and Tools

  13. Big Bets: Data Centers

  14. Silverlight Streaming Provides developers a free, scalability-on-demand solution for Silverlight

  15. User Experience Core Infra Web based anywhere access Outlook Rich Client Anywhere mobile access Remote Voice Access Mail, Tasks and Calendar Unified Communications … External Services Mail Archiving SPAM Filtering Antivirus Location Based Services

  16. Ajax Web, Outlook, Mobile & Voice Active Directory Federation Experience Subscription or Packaged Product Attached services Integration points Monetisation Composition Hosted or On premise Delivery S+S

  17. Todays Focus

  18. video Software + Services

  19. User Experience Core Infra Web based Day to Day Processing Excel based Rich Reporting Mobile Alerts Financial Processing Data Storage Service Composition External Services Transaction Details Invoicing and Processing Compliance Services

  20. Xero Ajax Web, Office & Mobile Proprietary Authentication Federation Experience Subscription Based .NET Framework Web Services Monetisation Composition Hosted Delivery S+S

  21. User Experience Core Infra Web based basic access Office Integration On-and Offline power use Anywhere mobile access Rules Engine Task Processing Service Composition External Services External Storage Services External LOB Aplications E-mail Processing

  22. Ajax Web Outlook Mobile Proprietary Authentication Federation Experience Free web service & Subscription rich client .NET Framework Web Services Monetisation Composition Hosted and Rich Client Delivery S+S

  23. User Experience Core Infra Power user rich client front end Rich Office Integration Analytics Engine Business Intelligence Framework Service Composition External Services Program Data Market Research Pricing Data Advertising Booking

  24. Rich Client Proprietary Authentication Federation Experience Packaged Product .NET Framework Flat files Monetisation Composition On Premise Delivery S+S

  25. Todays Focus

  26. S+S Conversations

  27. S+S Conversations

  28. Todays Focus

  29. Software + Services Skills Sales Model Partnerships Microsoft Who do you work with at Microsoft? what new capability is required? are changes required to your model? what partnerships to investigate?

  30. Q&A

  31. Resources • OBA Central, OBA On-Ramp • http:// www.obacentral.com • Innovate-On • http://www.innovate-on.com • SaaS On-Ramp • http://www.microsoft.com/serviceproviders/programs/saasonramp.mspx • MSDN SaaS Architecture Center • http://msdn.microsoft.com/architecture/saas/ • http://www.codeplex.com/litwarehr

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