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Best Ads of The Super Bowl

Best Ads of The Super Bowl. Team: Bears28 1.Andy Garlock 2.Jaylen Edomwande 3. Ryan Dolan 4. Pete Fitch. Super Bowl XLII was broadcasted in 223 countries. TV’s most watched event of the year Roughly 90 million people tuned into the Super Bowl this year.

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Best Ads of The Super Bowl

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  1. Best Ads of The Super Bowl Team: Bears28 1.Andy Garlock 2.Jaylen Edomwande 3. Ryan Dolan 4. Pete Fitch

  2. Super Bowl XLII was broadcasted in 223 countries. • TV’s most watched event of the year • Roughly 90 million people tuned into the Super Bowl this year. • 69 glitzy ads were scheduled to air. • A 30 second Super Bowl ad cost 3 million dollars.

  3. Companies • Monster.com • Doritos • Anheuser-Busch InBev • CareerBuilder • Coca-Cola • PepsiCo • PepsiMax • Denny's • BP's Castrol motor oil • Cheetos • Frito-Lay • Hulu.com • Cash4Gold.com

  4. Current Economy Laughter was a big thing people were looking for with the given situation of the economy. Ads containing comical flavor definitely were the more popular ads when surveyed. Marketers included more feel- good ads in an attempt to lift the country’s mood.

  5. 3D Technology Two advertisers invested heavily in 3D technology for this ads. Many people including Ad executives and consumers, had mixed feelings about if the ads lived up to their hype or not Alex Barth, student at Northwestern University, commented “I was so fixated on the imagery I lost track of what the ad was about.”

  6. Best Ads Of SB XLIII

  7. Doritos • Dethroned usual fan favorite Anheuser- Busch from its top spot. • By Omnicom's Group , showed an office worker throw a snow globe at his boss crotch. • Viewer comment: "A shot to the crotch is always a big winner," said Patricia Brennan "Everyone at my party fell off their seats laughing."

  8. Coca-Cola Cola- Cola outdid its archrival Pepsi according to many ad executives Coca- Cola won rave review with its depicted insects stealing a Coke “Coke’s bug ad was a visual delight,” said Bill Wadrd, assistant professor of marketing at Ferris State College

  9. “HEIST” VIDEO • http://www.youtube.com/watch?v=fCGRSQXLTaQ

  10. Coca-Cola • By Wieden + Kennedy Coca-Cola's "Avatar" ad showed people morphing into 3D animations. • "They nailed it," said Mark DiMassimo "Happiness isn't about getting lost in a virtual world, it's about making real connections, and that is what the world needs right now."

  11. Pepsi Max • Success for the Pepsi Company • Won people over with its heavy dose of comedic violence • The ad showed a man shouting, "I'm Good," after getting hit with a bowling ball, a golf club and other various objects

  12. “IM OK” VIDEO • http://www.youtube.com/watch?v=Y8OriX9PWqs

  13. Monster.com • By Omnicom Group, which starred a low-level worker who shares his cramped office with the backside of a stuffed moose • "Touchdown. This is how a lot of people feel right now." said Rita Rodriguez • "Hysterical, maybe the funniest ad of the night," said Don Weir "It appeals to the crowd now, because we are all wondering if we will have a job when we wake up."

  14. Anheuser-Busch InBev • Displaying a total of seven ads • Lost its top spot among ads to Doritos • By Busch’s iconic Clydesdale horses played fetch. • Another involved talk-show host Conan O'Brien.

  15. “FETCH” VIDEO • http://www.youtube.com/watch?v=0IMofdVTALE

  16. CareerBuilder • By Wieden + Kennedy, featured an abusive boss, screaming fits and a Speedo-clad cubicle-mate. • The ad suggested if you find yourself sitting in your car and screaming at the top of your lungs -- or your boss calls you "dummy" -- its time to find another job.

  17. Hulu.com • Part of a long list of new Super Bowl advertisers • By MDC's Crispin Porter & Bogusky, shows actor Alec Baldwin explaining how the site is really run by a bunch of aliens who have an "evil plot to destroy the world.“ • Viewer Comment: “It was the clear winner with the executives surveyed”

  18. Worst Ads Of SB XLII

  19. Cash4Gold.com • Company that buys gold jewelry. • The ad depicted a former late-night TV personality Ed McMahon and rapper MC Hammer ostensibly selling their gold possessions • Viewer Comment: "Unwatchable," said Eric David, "They are making a joke out of something that is not a joke in this bad economy."

  20. CASH4GOLD video • http://www.youtube.com/watch?v=F66nURf8TBQ

  21. Teleflora • Australia's Premier Florist Network • Showed a woman being berated by dead flowers delivered in a box. The ad went as far as to have flowers scream such insults as: "You're a train wreck!" • Viewer Comment: The ad was labeled “mean spirited” by Mr. Adamson at Landor

  22. TELEFLORA VIDEO • http://www.youtube.com/watch?v=Oy0UN7OI-cg

  23. Questions?

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