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WAAS Update

WAAS Update. Neil Sullivan – PSS Michael Olsen – CSE Territory covered: IA, IL, NE, WI. Agenda. Industry recognition & competition + MAJOR news Engagement plan How is WAAS Relevant Where to find WAAS opportunities Technology Overview New hardware and software

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WAAS Update

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  1. WAAS Update Neil Sullivan – PSSMichael Olsen – CSE Territory covered: IA, IL, NE, WI

  2. Agenda Industry recognition & competition + MAJOR news Engagement plan How is WAAS Relevant Where to find WAAS opportunities Technology Overview New hardware and software Next steps – net new acct mapping

  3. WAAS team engagement planto support you Proactive Target Citrix accounts Target all non-WAAS customers Target ISR G2 customers Active opps Deals already closed Responsive More resources to support you than ever before

  4. Challenges Facing Businesses Today Adaptive Cache Adaptive Cache • Distributed Workforce • Distance creates latency • Branch proliferation increases costs • User Demands • More devices coming into the workplace • Higher user expectation on app performance • Cloud Computing • Latency often cited as hindrance • Emerging applications use more bandwidth

  5. Recognition by market analysts / competitive info • Cisco offers broad capabilities, including features for large and small branch networks, and single remote users” MQ Dec 2010 “WAAS is Cisco’s best product” – Mike Latham, Aon “WAAS is Cisco’s single greatest contribution to our IT infrastructure for how it accelerates SAP” – Kimberly Clark

  6. Cisco WAAS- Winner 2011 NemertesPilotHouseAward For Application Delivery Optimization • “It’s the best available” IT Manager, very large retailer • “the products integrate easily into the network,” • IT Director, mid-size manufacturer • “It does help traffic and bandwidth, and I’dratherhave it builtintotherouters,” • IT Director, very large manufacturer Survey Comments for WAAS #1 Overall #1 in Cust Sat Methodology- Non-vendor sponsored research. 2,000 customers surveyed. Vendors graded (1 to 5) on Technology, Customer Service and Value. Vendors included CSCO, RVBD, BCSI, Expand, CITRIX, Juniper…

  7. Competition Riverbed Don’t have Cisco’s network integration or breadth of form factors and deployment options No application aware DRE Can’t support Citrix ICA natively

  8. New: WAAS Acceleration for Citrix VDI! • Out-of-box deployment, no changes to client/server • Transparent interop with Citrix encryption, compression Easy Deployment Performance @Scale App-Vendor Validated • No reverse-engineering! • Jointly supported solution • No surprises upgrading XenApp/XenDesktop • Context-awareDRE for highest performance and scalability • New WAAS appliances support B/W required for VDI @scale

  9. Context Aware DRE Data Center Branch Adaptive Cache Prepositioned Files Cache Email, HTTP Symmetric Cache Symmetric Cache + Non-Symmetric Cache Video, VDI,SaaS

  10. Application Performance Improvements Category Applications 2X 5X 10X 25X 50X 100X+ File Sharing 2-20X Avg >100X Peak CIFS, NFS Microsoft Exchange,Lotus Notes, Internet Mail Email 2-10X Avg 50X Peak HTTP,WebDAV, FTP, Microsoft Sharepoint Web andCollaboration 2-10X Avg 100X Peak Software Distribution Microsoft SMS, AltirisHP Radia 2-20X Avg >100X Peak EnterpriseApplications Oracle, Siebel, SAP,CRM, ERP 2-8X Avg 20X Peak Microsoft NTBackup, Legato Networker, VeritasNetbackupCommVault Galaxy BackupApplications 2-10X Avg 50X Peak EMC SRDF/A, EMC IP ReplicatorNetAppSnapMirror, Data DomainDouble-Take, VeritasVol Replicator Data Replication 2-10X Avg 50X Peak SaaSApplications Cisco WEBEX 2-8X Avg 20X Peak

  11. WAAS Delivers Industry’s Broadest Portfolio Mobile Software • In the ISR G2 • WAAS in IOS • WAAS SM-SRE Physical Appliance Virtualized with UCS 7,000+ Companies Use WAAS

  12. Cisco WAAS Architecture Platform Management and Services CIFS AO MAPI AO HTTP AO SSL AO Video AO NFS AO WoW Virtual Blade # 2 Virtual Blade # 3 Configuration Management System (CMS) Embedded virtualization TCP Proxy with Scheduler Optimizer (SO) DRE, LZ, TFO Cisco WAAS Operating System Policy Engine, Filter-Bypass, Egress Method, Directed Mode, Auto-Discovery Disk Storage (Cache, VB storage etc.) Ethernet Network I/O

  13. WAAS Core Functionality | in every WAAS solution Platform Management and Services CIFS AO MAPI AO HTTP AO SSL AO Video AO NFS AO WoW Virtual Blade # 2 Virtual Blade # 3 Configuration Management System (CMS) Embedded virtualization TCP Proxy with Scheduler Optimizer (SO) DRE, LZ, TFO Cisco WAAS Operating System Policy Engine, Filter-Bypass, Egress Method, Directed Mode, Auto-Discovery Disk Storage (Cache, VB storage etc.) Ethernet Network I/O

  14. WAAS Express Software, runs on the ISR G2 Better leverage overall architecture, investment and engineering resources Platform Management and Services CIFS AO MAPI AO HTTP AO SSL AO Video AO NFS AO WoW Virtual Blade # 2 Virtual Blade # 3 Configuration Management System (CMS) Embedded virtualization TCP Proxy with Scheduler Optimizer (SO) DRE, LZ, TFO Cisco WAAS Operating System Policy Engine, Filter-Bypass, Egress Method, Directed Mode, Auto-Discovery Disk Storage (Cache, VB storage etc.) Ethernet Network I/O

  15. WAAS SRE (Services Ready Engine) Module Card for the ISR G2 Powerful Branch Office Solution - Better leverage overall architecture, infrastructure investment and engineering resources Platform Management and Services CIFS AO MAPI AO HTTP AO SSL AO Video AO NFS AO WoW Virtual Blade # 2 Virtual Blade # 3 Configuration Management System (CMS) Embedded virtualization TCP Proxy with Scheduler Optimizer (SO) DRE, LZ, TFO Cisco WAAS Operating System Policy Engine, Filter-Bypass, Egress Method, Directed Mode, Auto-Discovery Disk Storage (Cache, VB storage etc.) Ethernet Network I/O

  16. WAAS ApplianceWide Area Virtualization Engine (WAVE) Appliances Industries only branch-office appliance familythat incorporates comprehensive WAN optimization, embedded virtualization for local hosting, and branch-office video delivery Platform Management and Services CIFS AO MAPI AO HTTP AO SSL AO Video AO NFS AO WoW Virtual Blade # 2 Virtual Blade # 3 Configuration Management System (CMS) Embedded virtualization TCP Proxy with Scheduler Optimizer (SO) DRE, LZ, TFO Cisco WAAS Operating System Policy Engine, Filter-Bypass, Egress Method, Directed Mode, Auto-Discovery Disk Storage (Cache, VB storage etc.) Ethernet Network I/O

  17. Virtual WAAS Cloud Ready WAN optimization solution that accelerates applications delivered from private and virtual private cloud infrastructure vWAAS Platform Management and Services CIFS AO MAPI AO HTTP AO SSL AO Video AO NFS AO WoW Virtual Blade # 2 Virtual Blade # 3 Configuration Management System (CMS) Embedded virtualization TCP Proxy with Scheduler Optimizer (SO) DRE, LZ, TFO Cisco WAAS Operating System Policy Engine, Filter-Bypass, Egress Method, Directed Mode, Auto-Discovery Disk Storage (Cache, VB storage etc.) Ethernet Network I/O

  18. Optimized for “Real World” and Cloud Internet Connection Persistence for HTTP Packet Loss Mitigation Techniques Congestion Mitigation Public and Private Cloud Applications Broad Range of Supported Applications • HTTP(S), CIFS, MAPI, FTP, SMTP, POP, RDP, ICA • Accelerates VPN connections • VoIP Quality Preservation Low Footprint Installation • No Windows Firewall changes • No GPO Changes • Low Memory Footprint Cisco WAAS Mobile

  19. Central Manager: Management & Reporting • Up to 2,000 WAAS instances can be fully managed from a single interface • Includes configuration, monitoring, troubleshooting, administration, and reporting • Interoperates with existing infrastructure ISR-Integrated blades & software vWAAS Appliances NAM

  20. WAAS WAVE Platforms and Migration Data Center Branch Office New Platform Highlights: 2RU Rack Mount WAVE 8541 • Increased WAN throughput • Increased scalability • New high end DC • Flexible interface – 10GB, fiber, SE • Increased inline ports • Increased VB size WAVE 7571 New WAVE Platforms Current WAE / WAVE WAVE 694 WAVE 7541 Throughput WAVE 594 WAVE 294 WAE 7371 WAE 7341 WAE 674 WAVE 574 WAVE 474 WAVE 274 1RU Rack Mount 2RU Rack Mount Scale

  21. WAVE-274, 474 Migration to WAVE-294More Bandwidth, More Memory, Video Ready. WAVE-294 8GB WAVE-474 3GB WAVE-274 WAVE-294 4GB 3GB 20 mbps 15 mbps 10 mbps 5 mbps

  22. WAVE-574 Migration to WAVE-594More Memory, More Bandwidth WAVE-594 WAVE-574 6GB 12GB WAVE-574 WAVE-594 8GB 3GB 100 mbps 75 mbps 50 mbps 25 mbps

  23. WAVE-674 Migration to WAVE-694More Memory, More Bandwidth, More Conns WAVE-694 WAVE-674 Head End 8GB 24GB WAVE-674 WAVE-694 Branch 16GB 4GB 200 mbps 150 mbps 100 mbps 50 mbps

  24. NEW Technical Benefits Business Benefits w/ Bundles 3 NEW vWAAS on UCS Solution Packs Available Today! • UCS C-series FREE with vWAAS Simplified mgmt - VDI admin sets WAN Op policy • Max VDI VM density • Compelling TCO • Branch bundle @ 20% discount • Internal : http://wwwin.cisco.com/dss/adbu/waas/vwaas/(Other Details on vWAAS-UCS Bundle will be posted here) Hypervisor

  25. Next steps Account mapping Citrix customers Existing Riverbed accounts/renewals Go back to those we’ve lost 2+ yrs ago Non-WAAS customers ISR G2 customers and prospects Application deployment initiatives Any customer that hasn’t heard the WAAS story in 1+ yrs

  26. Questions?

  27. BranchUser DataCenter WAN MobileUser Cisco WAAS Cisco WAAS Where to find WAAS opportunities • Consolidation • ApplicationAcceleration • Productivity • Centralization • Centralize IT while maintaining SLAs • Virtualized branch services • Emerging cloud computing • Faster Applications • User Productivity • Remote/mobile users • Improved DR • WAN Optimization • Bandwidth optimization • Latency mitigation

  28. Integrated Application Performance Management (APM) Rapidly detects application performance issues Enhanced visibility into app & network performance Operational and management efficiency with WAAS + NAM • Top talkers allows businesses to pinpoint appropriate bandwidth usage and prioritize • Visibility into end user experience with application response time

  29. Solution for every part of your customer’s business Virtual WAAS (vWAAS) Cloud SP Large Branch Office HQ Appliance Supporting Virtual Blades WAAS on SRE Module Small Branch Office Data Center WAAS Express Data Center Appliance Teleworker Virtual WAAS (vWAAS) WAAS Mobile

  30. WAAS VDI Enhancements Provide the Best User Experience Over the WAN, While Lowering TCO Reduce WAN Costs AccelerateVDI Performance • VDI performance improvements by up to 60% - 90% • Increase scalability of # VDI users by up to 2X-4Xwithout WAN upgrades Video-ready Optimize Printing • Up to 95% optimization • Option to consolidate print server on WAAS • Up to 90% optimization of VDI Video using MMR Cisco Internal

  31. Similar results seen at customers (Customer names are Cisco Internal) Response time tests including accessing Outlook, Office, Web apps VDI User Experience Improvement With WAAS Seconds (s) 60% faster 70% faster Cisco Internal

  32. Similar results seen at customers (Customer names are Cisco Internal) Bandwidth consumption tests included accessing Outlook, Office, Web apps Bandwidth Savings and # Users Scalability With WAAS Kbps 70% Saving 3X Users Cisco Internal

  33. HD Training Video 1080p on Win7 RemoteFX Desktop Improving Video Quality Using WAAS User Experience HD Quality Frame per second Pixelated Choppy Out of Sync 80ms T1 WAN 80ms T1 WAN + WAAS LAN Cisco Internal

  34. Got VDI? Get ISR G2 + WAAS. Use $100B VDI spend to refresh ISR • WAAS + ISR G2 bundles provide better TCO vs. Riverbed WAN Op appliance alone! • WAAS bundles provide up to 75% off on ISR G2 1. Drive ISR G2 Refresh and Upsell With WAAS VDI • Head-room for VDI, Video traffic growth • UCS Express option for local print server • WAAS essential to deliver VDI over WAN Cisco Internal

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