RETS Value Proposition

1. <Add your organization’s logo onto the slide> RETS Value Proposition <Your Name> <Your Organization Name> <Presentation Date>

2. Instructions • Delete this slide from the final presentation • This presentation uses the same structure as the RETS Value Proposition web site • You probably just want to use the slides that are intended for your type of real estate organization • The presentation includes the same points but is deliberately missing the examples & reflection questions • Use the examples & reflection questions as part of your verbal delivery as appropriate for your audience

3. Outline • Introduction • Objectives • RETS Value Proposition Descriptions • Conclusions • Recommendations • Questions & Answers

4. Objectives • <State 2 – 3 key objectives that you hope achieve through this presentation • <Presumably these objectives are directly related to application and data management issues at your organization>

5. Current Situation: Emerging Situation: RETS Benefits: MLS data delivery consumes operations staff MLS data delivery sometimes disappoints MLS customers RETS simplifies data delivery RETS makes data delivery more consistent and robust RETS reduces MLS operations staff effort RETS increased MLS system availability MLS Organization & StaffMore efficient way to deliver MLS data

6. Current Situation: Emerging Situation: RETS Benefits: MLS data delivery consumes technical staff effort Consultation with software developers consumes technical staff effort RETS pre-defines what developers must otherwise define RETS shortens elapsed time and lowers cost to fulfill MLS Customer & in-house data requests RETS developers consume less MLS technical staff time MLS Organization & StaffReduced technical support for MLS data delivery

7. Current Situation: Emerging Situation: RETS Benefits: Introduction of new columns is an ongoing MLS reality Data changes have historically created significant retro-fit effort RETS metadata means existing queries and data feeds no longer break after every data change RETS enables discovery-based approach to software development RETS minimizes impact and disruption caused by data changes RETS reduces MLS technical support effort for data changes MLS Organization & StaffReduced technical support for MLS data changes

8. Current Situation: Emerging Situation: RETS Benefits: MLS system conversions produce high effort, high costs and ugly moments for MLS staff RETS metadata simplifies adaptation of server and client software to data structure of a new MLS system RETS reduces risk and effort in an MLS system conversion and a client software conversion With RETS, there is less work overall With RETS, there is less critical conversion timing to be managed MLS Organization & StaffSmoother MLS system conversions

9. Current Situation: Emerging Situation: RETS Benefits: Data access consumes technical staff effort RETS simplifies work of broker software developers to set up custom data feeds RETS shortens elapsed time and lowers costs to fulfill data/report requests BrokerSimplified data access

10. Current Situation: Emerging Situation: RETS Benefits: Overnight FTP feeds provide a once-a-day data update Overnight FTP feeds replaced by frequent RETS-based queries RETS improves timeliness of new & updated listings and related media BrokerFrequent data & media updates

11. Current Situation: Emerging Situation: RETS Benefits: Individual custom interfaces required for almost every MLS Individual custom interfaces are replaced by a far smaller number of RETS queries RETS delivers better timeliness and higher availability with reduced support effort & cost BrokerSimplified aggregation of data from multiple MLSs

12. Current Situation: Emerging Situation: RETS Benefits: Every MLS system migration creates broker costs and grief RETS tends to standardize MLS system migrations RETS helps control MLS system migration costs and effort Broker Simplified response to MLS system migrations

13. Current Situation: Emerging Situation: RETS Benefits: MLS insistence on data and business rule differences force MLS Service Providers to maintain multiple software versions Multiple software versions drive up cost and reduce MLS service provider responsiveness RETS tends to standardize data maintained at each MLS A single MLS software version can meet needs of more MLSs Reduced MLS Service Provider software maintenance costs Reduced MLS Service Provider operating costs Improved MLS Service Provider profitability MLS Service ProviderFewer MLS software versions in use

14. Current Situation: Emerging Situation: RETS Benefits: MLS system migrations produce high effort, high costs and ugly moments for MLS Service Providers More standardized access to MLS data, encouraged by RETS, standardizes data migration Reduced MLS system migration elapsed time, cost Improved MLS Service Provider business prospects and growth Increased MLS Service Provider market share MLS Service ProviderStandardized MLS system migrations

15. Current Situation: Emerging Situation: RETS Benefits: Difficult to build commonalities among specific MLS Customers Too many software products occupy MLS Service Providers staff with software maintenance RETS enables more commonalities Reduced number of software products, helped by RETS, streamlines development of enhancements RETS reduces costs by increasing the commonalities among specific MLS Customer sites MLS Service Provider Streamlined product development

16. Current Situation: Emerging Situation: RETS Benefits: MLS or its MLS Service Provider struggle to achieve high availability MLS Customers have low tolerance for delays/outages RETS simplifies data delivery RETS makes data delivery more consistent and robust RETS reduces MLS operations staff effort MLS Service ConsumerHigher MLS Availability

17. Current Situation: Emerging Situation: RETS Benefits: Unique integration requirements of each MLS restricts the number of markets in which software can be offered Software can be adapted to customers attached to various MLS RETS servers more easily Reduced elapsed time and cost Larger potential markets MLS Service ConsumerStandardized adaptation of software

18. Current Situation: Emerging Situation: RETS Benefits: An MLS Service Provider offers only 1 client software package Richness of client software choice is constrained by MLS Service Consumer adaptation cost Easier adaptability of MLS Service Consumer software to multiple MLS environments produces richer choice for Realtors® Realtors® can use software that meets their specific needs and styles Reduced license and support fees Happier Realtors® MLS Customer Richer choice of client software

19. Current Situation: Emerging Situation: RETS Benefits: Consumers are sometimes unsure of accuracy and comprehensiveness of listing data Consumers want the latest data and assurance that they’re seeing all the data RETS benefits for other stakeholders produce improved timeliness for Consumers ConsumerImproved timeliness of data

20. Current Situation: Emerging Situation: RETS Benefits: Custom systems create high barriers to entry into the real estate software industry Complexities of maintenance stifle innovation RETS provides a single API Re-use of RETS components accelerates innovation RETS enables focus on new functionality and innovation; not on high effort difficulties posed by data access to each MLS Foster Innovation

21. Conclusions • <State 3 – 4 key conclusions that are directly applicable to application and data management issues at your organization>

22. Recommendations • <State 3 – 4 key recommendations that will address the application and data management issues at your organization>

23. Questions &Answers