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# NewMedia Skills Workshop for Information Managers

# NewMedia Skills Workshop for Information Managers. New Media is the News: It Killed Osama it killed Gaddafi It made Kony It tried to Kill Mandela It helped to OccupyNigeria It is here to Stay It is Free Publicity. HELLO, MEET TWITTER. Twitter handle Tweets Retweets # Hashtag

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# NewMedia Skills Workshop for Information Managers

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  1. #NewMedia Skills Workshop for Information Managers New Media is the News: It Killed Osama it killed Gaddafi It made Kony It tried to Kill Mandela It helped to OccupyNigeria It is here to Stay It is Free Publicity

  2. HELLO, MEET TWITTER • Twitter handle • Tweets • Retweets • #Hashtag • Mentions • Follow/Unfollow • DM • Links

  3. Using YouTubeFree broadcast, across the worldManage viewershipMeasure effectiveness

  4. Who is Not on • More that just what’s on your mind • What’s on your stakeholders’ minds? • How well do you engage your “friends” • Everything you share must count • No engagement, no interaction, No need being here

  5. SOCIAL MEDIA SPEAK • Trending topics • Going Viral • Twitjail • Tweminars • Posting Links • TweetMeet • Likes • #More ? Google them

  6. ATTRACTING PEOPLE • Unique and Exclusive Content • Replies and Mentions • Retweets • Use of #hashtags • TwitMeets • Tweminars • Share icons

  7. THE NUMBERS AND YOUEverybody is talking at the same time

  8. NUMBERS ARE EVERYTHING

  9. GETTING THE NUMBERS • Retweets • Mentions • Hashtags • Articles/Content • Tweminars • #more

  10. YOUR ORGANISATION’s #NEWMEDIA INTEGRATION • How your Networks Affect the Site • Why Your #NewMedia Strength is directly Proportional to Blog/Site’s strength • The Need to Share • One and The Same (Your #NewMedia Presence)

  11. WHAT DO WE DO? • Create A Twitter Handle • Consider the following while creating * Uniqueness and Length of Handle * Avoid long “Bios” • Create a Like Page on Facebook • Create Youtube Account • Integrate your New Media Presence

  12. TACTICS FOR #NEWMEDIA SUCCESS • Exclusive Information Sharing • Focus on your strength and area of business • Engage Handles with Massive Following • Mass broadcast new articles and postings from the website • Use #hashtags as much as possible…don’t abuse it • Compare Numbers

  13. YourWebsite.com • Who is reading you? • Why will they read you again and again? • One out of Billions • Check the rankings • Get more people involved • What’s your uniqueness? • No loyalty without a heart. Brand Loyalty

  14. Practical Work: LET’S DO IT • Articles to Facebook • Articles to Twitter • Share on other media • Repeat

  15. TWEMINARS AND TWITMEETS • Can we have a tweminar right away? • A Tweetmeet right now? • Who is taking minutes? • Don’t log out?! • #More ?

  16. I can Log OUT! #THANK YOU

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