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Strategic Enrollment Planning

Strategic Enrollment Planning. UPBC Presentation March 22, 2013 Update on Enrollment Management Planning . 5 Year History Total Enrollment – Fall Term. Where: Fall 2012 Biggest Enrollment Increases by Program . 1. Undergraduate Nursing +53 8%

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Strategic Enrollment Planning

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  1. Strategic Enrollment Planning UPBC Presentation March 22, 2013 • Update on Enrollment Management Planning

  2. 5 Year History Total Enrollment – Fall Term

  3. Where: Fall 2012 Biggest Enrollment Increases by Program 1. Undergraduate Nursing +53 8% 2. Undergraduate Computer Science +42 25% 3. Undergraduate Exercise and Wellness +39 32% 4. Undergraduate Biology +38 6% 5. Undergraduate Industrial Engineering +31 52%

  4. Where: Fall 2012 Biggest Enrollment Decreases by Program 1. Undergraduate Elementary Education* -58 -29% 2. Graduate Curriculum and Instr.* -32 -29% 3. Graduate Unclassified* -31 -21% 4. Undergraduate Civil Engineering -26 -12% 5. Graduate Math (MAES)* -25 -83% * Programs Related to Teacher Education

  5. Why: Reasons for Enrollment Decreases Programs Related to Teacher Education Employment Uncertainty and Reduced Employer Tuition Benefits 3. Behavioral Issues – additional 20 students dismissed 4. Financial Issues

  6. Why: Financial Issues Financial Issues 2011 2012 Change More FAFSAs Filed 14,993 15,281 +2% Fewer MAP Recipients 2,859 2,420 -15% More Parent Loan (PLUS) Applications Rejected 276 355 +28%

  7. 5 Year Change New Student Enrollment – Fall Semester

  8. Competitors Fall 2012 - For 2,980 Admitted Non-Enrollees • Illinois State University 164 • University of Missouri Columbia 147 • SIU Carbondale 139 • University of Illinois Urbana Champ. 131 • Western Illinois 115 • Eastern Illinois 112 • Northern Illinois 96

  9. 5 Year History Ethnicity – Fall Term * Change in Federal Ethnicity Reporting Guidelines

  10. 5 Year History SIUE Mean ACT

  11. Strategic Enrollment Planning Traditional Freshman Cohorts (+ 60) Continue to grow applicant pool Stabilize new freshmen class size Improve first-year retention by 1% or +20 students annually Compounding retention in years 3 and 4 +40 students annually How? Grow High Achiever/Retainer Yield – Emphasis Academic Programs, URCA, Study Abroad, Co-Ops and Internships, Kimmel Leadership Opportunities Develop direct entry options Expand geographic reach Chicago, St. Louis Missouri, OVC Cities Student Success Advisory Council Retention Plan Implementation Increase Enrollment 140 to 160 Students a year Through 2022

  12. Strategic Enrollment Planning Transfers (+ 66) Grow new transfer enrollment by 1% or 16 to 18 students each fall Increase transfer retention by 1% or 50 students 2006 Cohorts (F 217 57% -93 35%) (S 412 66% -140 -55%) How? TAG (Transfer Advising Group) Advisors, Registrar, Admission, Financial Aid, CDC, ISS, ED Outreach, Marcom, Enrollment Management Expand and diversify our base (Chicago and St. Louis Mo.) Develop direct declaration options Increased Dual Admission Programs (DAP) - pipeline Increase formal 2+2 department level partnerships – pipeline Engineering, Theatre and Dance, Chemistry Develop additional cooperative international programs -pipeline Student Success Advisory Council Retention Plan Increase Enrollment 140 to 160 Students Annually Through 2022

  13. Strategic Enrollment Planning Graduate (+25) Grow total graduate enrollment by 1% or 25 students each fall Remain cognizant of the number of graduate students needed to support undergraduate instruction and current levels of faculty research How? Identify and prioritize under enrolled programs Enhance recruitment and marketing infrastructure in support of current departmental efforts Capitalize on national and international recognition Increase Enrollment 140 to 160 Students a year Through 2022

  14. Strategic Enrollment Planning 60+66+25=151 Additional Overarching Opportunities International Enrollment Commitment (2011 Task Force Plan 10% growth, 30 to 50 students annually) Educational Outreach (online/off campus - BJC Heath Informatics 20students per cohort ) Spring and Summer Entry for First Time Students Increase Enrollment 140 to 160 Students a year Through 2022

  15. Moving Forward: How Are We Adjusting To The Marketplace? • 1. New Retention Plan and Retention Director (July 1, 2012) • 2. Enhance Communication for Financial Aid/MAP Deadline • ISIR (Institutional Student Information Record) History • 2011-12                8886 • 2012-13                7804 • 2013-14                9609 23% • 3. Target Under-Enrolled Programs for Growth – • Capacity Reports • 4. Expand 2+2 Community College Partnerships for Transfers • 5. Expand Dual Admission Program for Transfers (Kaskaskia and Lincoln Land) • 6. Expand Online Course Development • 7. Explore Growth for Non-traditional, Out of State, and International Students • 8. Create 3 Person Graduate and International Recruitment Team

  16. Affordable Excellence

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