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Cherokee Nation & Cherokee Nation Businesses Communications Amanda Clinton

Cherokee Nation & Cherokee Nation Businesses Communications Amanda Clinton Director of Communications. Mission. The mission of Cherokee Nation and CNB communications is to protect and promote the image of the Cherokee Nation and, thereby, Cherokee Nation Businesses. Cherokee Nation Team.

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Cherokee Nation & Cherokee Nation Businesses Communications Amanda Clinton

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  1. Cherokee Nation & Cherokee Nation Businesses Communications Amanda Clinton Director of Communications

  2. Mission The mission of Cherokee Nation and CNB communications is to protect and promote the image of the Cherokee Nation and, thereby, Cherokee Nation Businesses.

  3. Cherokee Nation Team Director Manager of public relations Manager of multimedia Webmaster Videographers (two) Writers (two) Graphic artists (two) Radio show host

  4. CNB Team Director Manager Project manager Communications specialists (two) Social media/multimedia specialists (two) Writers (two) Copy editor/admin assistant Interns

  5. We are the Cherokee Nation

  6. If there is a way to communicate… we are doing it. Traditional – News releases, editorials, columns Social – Facebook, Twitter, blogs Multimedia – YouTube, Anadisgoi, Vimeo Projects – Where the Casino Money Goes, Anadisgoi Magazine, Economic Impact Report Special events – News conferences, tours, media- only VIP events, groundbreakings

  7. Where the Casino Money Goes 3x yearly 23,265 Cherokees reached • CNE financial breakdown • Letter from the Chief • Jobs provided by CNE • Services provided by CNE

  8. Anadisgoi.com

  9. Anadisgoi.com • The source for Cherokee Nation public realtions • One-stop shop for media and citizens • Fully interactive online newsroom, featuring downloadable video, pictures, documents, etc. • Everything is sharable to social media • Heavily relied on by media • Direct competitor to Cherokee Phoenix • Expand to quarterly magazine

  10. A typical week in earned media… Issue 10 press releases One written correspondence from the Chief More than a dozen media requests Produce three to four YouTube videos, including a weekly address by the Chief Manage 10 Facebook pages, five Twitter accounts, Anadisgoi.com and a blog by the Chief

  11. Social Reach Twitter 5,075 followers Facebook 68,042 fans YouTube 630 subscribers

  12. FY 2013 by the numbers…

  13. FY 2013 by the numbers…

  14. FY 2013 by the numbers…

  15. FY 2013 by the numbers…

  16. FY 2013 by the numbers…

  17. FY 2013 by the numbers…

  18. Questions?

  19. Contact information Amanda Clinton Director of Communications Cherokee Nation & Cherokee Nation Businesses Amanda.Clinton@cn-bus.com (o) 918.384.6944 (c) 918.497.6336 www.anadisgoi.com Twitter.com/Amanda_Clinton

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