1 / 26

LIFE’S OUT THERE…..

LIFE’S OUT THERE…. Simon Ridd Head of Strategy & Performance. Presentation. The context Epidemics and Inactivity The Regional Plan. You (MCTi) Vibrant, Healthy, Sustainable Community Strategic Plan Themes: Economic Social Environmental Cultural. Who?. 20 %. 16 %. MILD ENTHUSIASTS.

haig
Download Presentation

LIFE’S OUT THERE…..

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. LIFE’S OUT THERE….. Simon Ridd Head of Strategy & Performance

  2. Presentation • The context • Epidemics and Inactivity • The Regional Plan

  3. You (MCTi) • Vibrant, Healthy, Sustainable Community Strategic Plan Themes: • Economic • Social • Environmental • Cultural

  4. Who?

  5. 20 % 16 % MILD ENTHUSIASTS SPORTY TYPES Keen, but could do more Keen to Stay Strategy: increase access, reduce drop-out and foster enthusiasm (stay) Strategy: safeguard provision of sporting opportunities; pathway to elite sport (stay/succeed) COUCH POTATOES ON THE SUBS’ BENCH 44 % 20 % Hard to reach: Negative attitude to sport Could be persuaded if sport was accessible and attractive Strategy: raise awareness, promote health benefits, change attitude to physical activity at young age (‘pre-start’) Start…Stay…Succeed: Understanding the Market Strategy: remove barriers, offer incentives, take sport to them (start)

  6. Epidemics and Inactivity

  7. Killer facts Sport has been shown to: • Reduce the risk of premature death by 37% • Reduce the incidents of CHD in middle-aged men by 50% • Reduce the chance of developing type II diabetes by 33-50% • Provide protection against 20 chronic diseases • Positive impact on 18m annual ‘sick days’ Inactivity costs England £8.2bn

  8. Inactivity epidemic….Are we looking at the right exam question? CHD 39% all deaths 37% CHD due to inactivity 19% CHD due to smoking

  9. Activity is important Inactive females Inactive males Smoking females Smoking males

  10. Eight million years 20 years!

  11. Creating an Activity Epidemic Finding the tipping point X The Tipping Point

  12. The Regional Plan

  13. £185m lottery investment • £? other investment More of the same…..no way!!

  14. The Challenge • 1% increase per year (5 x 30) • Sport and Active Recreation contributing 3 x 30 • 50% participation by 2020 • 5200 new participants monthly

  15. The Dream 1% per annum Vision without action is just a dream Action without vision just passes the time Vision with action can change the world

  16. Critical Success Factors Structure Partnerships Clubs and coaches Community coordinators Capacity Leadership Training Quality accreditation Resources Free play/Open access Multi – sport, multi activity Natural resources

  17. Leadership training and development Multi-sport/multi-activity hub clubs Community coordinators Integrated facilities Strong County Sport Partnerships Active workplaces Open access play facilities Alternative school days Living/Discovery centres SW Regional Plan Headlines 1 Delivering community sport Encouraging active living

  18. Developer contribution (hit squad) Local area Agreement (Devon & Dorset) Sub regional strategic plans High profile events and media campaigns Physical activity survey Economic and activity evidence SW Regional Plan Headlines 2 Influencing strategic planning Raising sport’s profile

  19. Funding rounds

  20. Ten Years hence • Active Workplaces and Schools • Integrated facilities/services • Locally accessible high quality sports clubs • Franchised sports squads delivering more success • Active transport and countryside recreation settings • Widespread free play provision • ‘Excellent’ delivery (PSA driven?) • 42% participation

  21. Some Ideas • Active Workplaces • Multi sport Hub Clubs • Integrated facilities • Alternative school days • Active Travel • Active environments • LAA’s

  22. LA Incentive Park & Ride Active Travel Funding provision Financial Incentives Personal Activity Walk the talk Enabling Employee Exercise Encouraging Active Travel Providing Community Time Active Workplace

  23. Netball Youth Worker Multi Activity Evening Transport School Interface PAYP LTAD Social Provision Hockey Training & Conditioning Football Admin Facilities Hub Site Full time coach Conditioning suite Skate/BMX Area MUGA Internet Café/Adult Ed Coach Education Child Protection Key Issues Common Board Membership Fee Promotion & Planning Resources Allocation Volleyball Cricket

  24. Integrated Facilities Park MUGA Skills Centre Nursery Multi-use Hall Foyer Meeting Rooms Family Services Youth Centre a PLACE to Live Meet Work Play Train Shop Live-in Workshops Cafe Play Areas FE College Group Practice Surgery Library Crèche Starter Offices Flats Citizens Advice

  25. ? So what will you do differently

More Related