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Selling System i5

Selling System i5. Module : iSeries Product Past to Present. Agenda. Changing Technology with Series: SPD/PCI, HSL, POWER, Memory, Disks, Controllers and the “Franchise” look System i Low End Models and Editions - CPW, i5/OS licenses and Enterprise Enablement

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Selling System i5

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  1. Selling System i5 Module : iSeries Product Past to Present

  2. Agenda • Changing Technology with Series: SPD/PCI, HSL, POWER, Memory, Disks, Controllers and the “Franchise” look • System i Low End Models and Editions - CPW, i5/OS licenses and Enterprise Enablement • The new System i 515 Express and the System i 525 Express • Upgrade philosophy and challenges • I/O Subsystems – Disk and Tape

  3. Changing Technology with System i5 • From SPD to PCI: Attaching I-O devices • From Opticonnect feature (SPD) to HSL: Bus Architecture • From CISC to RISC to POWER: Processor Advancement • Memory: DIMMS, duals, quads, COD • Disks; From 7.2K to 10K to 15K RPM. From 4, 8, 16, 37, 70, to 141GB capacity • Controllers: mirroring, RAID-5, # of offerings, Cache • From Interactive feature card to Enterprise Enablement Feature ….all the while protecting the customer investment

  4. iSeries Customer Legacy – Now System i • Integrated software stack • Pre-tested for rapid deployment • Reputation for exceptional availability • SMB packaged ISV solutions • Business Partners SMB and Datacenter Servers In Large Enterprises 2000s 1990s SMB and Distributed Systems in Large Enterprises 1980s

  5. System i5 i520 i550 i570 i595 1 to 2-way 1 to 4-way 2 to 16-way 8 to 64-way • 1.9GHz • L3 on more points • CoD Accelerator for System i5 • 1/2-way CUoD • IOP-less capable • DDR2 memory • Optional HSL loop • PCI-X DDR slot • 1.9 GHz • HA Edition • DDR2 memory • IOP-less capable • 2.2 GHz • Simplified n-way • 2/4-, 4/8-, 8/16- • 1 base Enterprise Enablement (5250) • DDR2 memory • IOP-less capable • 1.9 GHz • HA Editions • CBU Edition • Bigger I/O maximums • IOP-less capable

  6. System i5 CPW 184,000 Notes: 64-way measured as two 32-way partitions Yellow bars on 520 indicate Accelerator for System i5

  7. i5/OS Licenses 595 570 550 520 ... 64 Grey box indicates an i5/OS license defined as part of base definition

  8. Enterprise Edition – Enterprise Enablement 595 570 2.2GHz 570 different from 1.65GHz 570 … now fewer base enablement features 550 520 ... 64 Processor authorization of 5250 OLTP CPW which comes with Enterprise Edition Processor authorization of 5250 OLTP CPW purchased separately

  9. System i5 Product Structure (1.9/2.2GHz) 595 570 550 520 *Change from earlier structure

  10. For newly shipped 1.9/2.2GHz systems Edition Content Enterprise Edition • Most significantly changed edition • More focused software content • Dropped no-charge IXS & Linux processor activation • Continues additional vouchers • Workplace software for 520 • Optimum Care for 595 & 8/16-w 570 Solution/Domino Edition • Same structure • Single processor activation for many 550 Solution Editions Express Configurations • Same structure Value Edition • Same structure Standard Edition • Same structure • Single 550 processor activation • Optimum Care for 595 High Availability Edition • Same structure • Updated pre-requisites • Add 550 and 595 Capacity BackUp Edition • Same structure • Add 595

  11. System i5Edition Summary – And now i520 Collaboration Edition Express Configurations • Attractively priced entry offering • Seven specific pre-defined packages Value Edition • Entry “a la carte” flexible options Standard Edition • Targeted for applications that do not require 5250 OLTP • Upgradeable to Enterprise Enterprise Edition • Most flexible option for dynamic business environments • Granular 5250 OLTP capability • Includes additional software & service/education vouchers Solution/Domino Edition • Application targeted editions with specific application software prerequisites High Availability Edition • Attractive pricing for 2nd system in business continuity environment • Specific hardware and application prerequisites • Granular 5250 OLTP Capacity BackUp Edition • Designed for emergency/disaster scenarios • Granular 5250 OLTP

  12. Edition Voucher Summary For 1.9/2.2GHz systems S = Services Voucher E = Education voucher OC = Optimum Care • Education and services to help customer maximize Edition content • WebSphere, AIX 5L, Linux, or Windows Integration, Lotus, HA focus • Must register within 120 days of system installation -- time sensitive offer • Education vouchers not available in all countries * 570 OC is for 8/16-way only # 595 OC also for upgrades from 8xx into 595

  13. 9405 i5-520 Express Configurations (1.9GHz) – Pre defined HW and SW with limited 5250 • Turbo • 3800/60 CPW • 4GB memory • (2) 15k rpm 35GB disk • Mirroring DASD Protection • 30GB QIC tape • DVD ROM • Twinax adapter • I/O Processor (IOP) • P10 SWMA • i5/OS V5R3 (DB2 UDB, WAS Express) • DB2 Query Manager, Query for iSeries, iSeries Access, WDS • Entry • 600/30 CPW • 1GB memory • (2) 15K 35GB disk drives • Mirroring DASD Protection • 30GB QIC tape • DVD ROM • Twinax adapter • I/O Processor (IOP) • CoD enabled • P05 SWMA • i5/OS V5R3 (DB2 UDB, WAS Express) • Entry Plus • 600/30 CPW • 1GB memory • (2) 15k rpm 35GB disk • Mirroring DASD Protection • 30GB QIC tape • DVD ROM • Twinax adapter • I/O Processor (IOP) • CoD enabled • P05 SWMA • i5/OS V5R3 (DB2 UDB, WAS Express) • DB2 Query Manager, Query for iSeries, iSeries Access, WDS • Growth • 1200/60 CPW • 2GB memory • (2) 15k rpm 35GB disk • Mirroring DASD Protection • 30GB QIC tape • DVD ROM • Twinax adapter • I/O Processor (IOP) • CoD enabled • P10 SWMA • i5/OS V5R3 (DB2 UDB, WAS Express) • DB2 Query Manager, Query for iSeries, iSeries Access, WDS Increased CPW, CoD capable, MES HSL Increased performance, L3 cache, MES HSL Increased performance, CoD capable, MES HSL Increased performance, CoD capable, L3 cache, MES HSL Turbo with RAID adds 2 drives & cache/RAID enabler card Growth with RAID adds 2 drives & cache/RAID enabler card Entry Plus with RAID adds 2 drives & cache/RAID enabler card Increased CPW, CoD capable, L3 Cache, MES HSL Increased CPW, L3 cache, MES HSL Increased CPW, CoD capable, MES HSL Changes compared to 1.65GHz

  14. 9405 Model 520 Express Configurations (1.9GHz)

  15. IBM System i 520 Collaboration Edition • A powerful, flexible and cost effective alternative to runningCollaboration applications on Windows servers • Deploy Lotus Domino, Sametime or WebSphere Portalsolutions with the flexibility and security of i5/OS • Specially-configured 1-way 520 Collaboration Edition with the minimum memory and disk needed for performance to run collaboration applications • 1-way POWER5+ 1.9GHz with L3 cache • 8200 MCU (Mail & Calendar Users Benchmark) • One i5/OS License • 4-32GB Memory • 4-278 Disk Drives, 35GB or more per disk • Select either RAID or mirroring disk protection • Customers Qualify with the purchase of any software from Lotus • Discounts available on select Lotus software

  16. 520 Collaboration Edition Qualification Requirements To be eligible to purchase an IBM Collaboration, Workplace or Domino Edition, a customer must provide proof of purchase or prior ownership of qualifying IBM software..

  17. System i 520 Collaboration EditionGiving your customers more reasons to choose System i System i has always been a great platform to run WPLC applications. The new i520 Collaboration Edition gives our SMB customers even more reasons to choose System i for collaboration. The Collaboration Edition is: • Powerful • Unprecedented capability on entry level systems to run IBM’s leading Collaboration solutions • Up to 350% more users than the same application running on Windows based on IBM Benchmarks • Flexible • Deploy Lotus Domino, IBM Workplace or WebSphere Portal solutions with the flexibility and security of i5/OS • Customers can customize/add capacity to meet their needs • Cost effective alternative to running Collaboration on Windows servers • Competitively-priced total solution -- System i and WPLC applications -- for SMB • Great TCO for SMB • Improved customer ROIwith improved price performance

  18. Target SMB Opportunities • Replace existing System i running Domino: • Dedicated Server for Domino (DSD) • Other systems running Domino • Take out competitive hardware running Domino in System i and non-System i accounts • Drive new collaboration applications in System i accounts • Workplace Services Express • Sametime/QuickPlace • Portal • Microsoft Exchange customers looking for alternatives • Target DSD models for the 520 Collaboration Edition • 170 (2407, 2408, 2409) • 270 (2422, 2423, 2424, 2452, 2453, 2454) • 810 (0769, 0770) • 820 (2456, 2457) • Target DSD models for the 550 Domino Edition • 820 4-way offerings (2427 & 2458) • 810 2-way offering (0771) • 825 4-way and 6-way offerings (0772 & 0773)

  19. Transforming System i Offerings POWER5+ 1.9 GHz L3 Cache 525 100% 3800 CPW or 100% 3800/7100 or 100% 520 $ 515 100% 600/30 CPW or 20% No Limits!! CPW & 5250 Limits Optimized for Traditional Solutions Offering priced by CPW & 5250 Capacity Optimized forToday’s Solutions Offered the way SMBs buy:server price & OS license by user

  20. 515 Express 5 – 40 users POWER5+ 1.9 GHz L3 Cache 1 or 2-way 10 partitions per processsor Up to 8 x 70 GB disks Up to 16 GB memory No HSL or fibre channel Full 5250 OLTP CPW i5/OS V5R4 P05 525 Express 30 - unlimited users POWER5+ 1.9 GHz L3 Cache 1/2–way with CoD 10 partitions per processsor Up to 39 TB disk Up to 32 GB memory HSL & fibre channel Full 5250 OLTP CPW i5/OS V5R4 P10 Introducing the System i 515 & 525 Express

  21. System i ExpressDifferentiating Offering Attributes for Small & Mid-sized Businesses

  22. Deliver Industry Leading Performance- Small Business JavaTMPerformance Over 6x improvement Relative throughput 520 Express (600 CPW) Starting at $11,999 515 Express (1-way) Starting at $7,995 V5R4 *US List Price, subject to change

  23. Deliver Industry Leading Performance - Mid-sized Business JavaTMPerformance Over 6x improvement Relative throughput 525 Express (2-way) Starting at $45,695 520 Enterprise (1200 CPW) Starting at $50,500 V5R4 *US List Price, subject to change ** Estimated Java performance

  24. Revolutionize i5/OS Licensing i5/OS Licensing by Concurrent UsersSmall Bank Example Unidentified Internet Browsers Checking Interest Rates No i5/OS Entitlement Required 6 – Bank Tellers 4 – Loan Officers 2 - Accountants 3 - Executives Customers Securely Accessing Online Banking System i 515 with 15 i5/OS users i5/OS External Access Required • One license entitlement for each employee • One price covers all external access users

  25. Integrated Software License • IBM’s leading integrated operating system • IBM’s flagship SQL-compliant database • IBM’s premier Web application server • IBM’s world class support • ... plus all the value of System i Access

  26. System i 515 Express Three simple packages, with configure to order options…. New customer acquisition Small, current customer Performance intensive apps 1-way 1 GB Memory 2 x 70GB Disk 36 GB 4mm tape 3 months SWMA 5 i5/OS user entitlements 1-way 1 GB Memory 2 x 70GB Disk QIC tape 1 year SWMA 5 i5/OS user entitlements Query & Query Mgr 2-way 4 GB Memory 4 x 70GB Disk 36 GB 4mm tape 1 year SWMA 5 i5/OS user entitlements Query & Query Mgr Starting at: $7,995 $9,995 $21,995 36 month IGF lease rate* $267 $213 $587 Add packs of 5 users for $1250 *US List price. Monthly IGF rate based on ‘best’ credit rating and value plan lease.

  27. Distributor: Automate Business Processes- 5 user ERP • Windows Server • Dell 1900 Competition System i 520 System i 515 • i5/OS • 600/30 + Accelerator • i5/OS • POWER5+ 1.9 GHz $5,800 $ 8,500 $26,000 • Want to add another application? Add another server. • Need more people to manage patch and virus management? • Want to add another application as your business grows? Go ahead! • Want to spend less time on virus / patch management and more time running your business? No problem! *US List price. http://www.dell.com/content/products/compare.aspx/tower_med?c=us&cs=04&l=en&s=bsd&~f=lg on 3/6/07

  28. Existing Sales OpportunityAlign Price to Value = Better Value • Now can add new solutions • Sell the options SMBs value • System i Express: It’s Simple • 1 yr SWMA • 24x7 HWMA • Additional Users Traditional Solutions *US List Price

  29. New Solution Sales OpportunitiesAlign Price to Value = Better Price • Sell new solutions • Win new customers • System i Express: It’s Simple Today’s Solutions *US List Price

  30. Options • Tower or Rack (Selected Racking Features) • Acoustic Rear Cover, Disk Drive Security Kit • 2-way Upgrade • Up to 16 GB Memory • Up to 8 70GB 15K RPM Disks • 40MB Cache for Imbedded Disk Controller • Enable 4 Additional Disk Slots & Controller • Externally Attached Tape/Optical • QIC 30GB Internal Tape • 4mm 36GB Internal Tape • IOP (#2844) • LAN 1Gb, 10Gb • WAN 2-port or 4-port • Twinax Adapter • iSCSI Adapter • Advanced Power Virtualization • Redundant Power Supply • Power Cords, Communications Cables • UPS Control Cable • Language Features 515 Express: Flexible, Configure to Order Options • Configure the Express package on the initial order to match customer requirements first time • Add options later to handle future growth • Keep it simple with the most popular options small businesses need

  31. Affordable, Resilient Disk Storage • Up to 50% savings give you the disk prices you need to sell new solutions • Cache/disk packages help you drive disk resiliency sales on 515 & 525 US list prices, comparison versus March 2007 disk prices. * Package savings calculated compared to buying cache and disks separately. Note that 35GB drives withdrawn 1 May 2007. New disk prices available for all 515/520/525/550/570/595

  32. System i 525 Express Fully flexible packages, with configure to order options…. Unlimited Users 150 Concurrent Users 30 Concurrent Users 1/2-way 1.9GHz Capacity on Demand 150 i5/OS users 1 year SWMA 1/2-way 1.9GHz Capacity on Demand Unlimited i5/OS users 1 year SWMA 1/2-way 1.9GHz Capacity on Demand 30 i5/OS users 1 year SWMA $59,900 $79,900 $34,900 Starting at: • Add packs of 10 users for $2500 • Upgrade to these packages from 810 & 520 *US List Price

  33. Community Hospital: Financial and Clinical Applications- 100 users Competition System i 520 System i 525 • Windows Server • Intel Server x 4 • 3.0GHz Xeon Core Financials • i5/OS • 1200 Enterprise Ed. • i5/OS • POWER5+ 1.9 GHz $109,000 $89,700 $62,000 Clinical Solutions • Standard Edition • Windows Server • Intel Server x 2 • 3.0GHz Xeon • Activate 2nd processor • Add 30 additional users $52,200 $15,600 $18,000 • Want to implement highly resilient operations and security to meet hospital service level targets? • Want to add clinical applications without disruption with Capacity on Demand? • Add a server for each application component • Server farms mean more complex operations • Growing virus & security management challenges http://www.dell.com/content/products/compare.aspx/tower_med?c=us&cs=04&l=en&s=bsd&~f=lg on 3/6/07

  34. Existing Sales OpportunityAlign Price to Value = Better Value • Now can add new solutions • System i Express: It’s Simple Traditional Solutions *US List Price

  35. New Solution Sales OpportunitiesAlign Price to Value = Better Price • Sell new solutions • Win new customers • System i Express: It’s Simple Today’s Solutions *US List Price

  36. Value of 525 Trade-in Promotion • 525 with Trade-in rebate is less expensive than 520 Enterprise • Except 1200 cpw 520 enterprise • Rebate requires unlimited user edition express # 3 * Price for CEC only ** Minimum available rebate – US $ -- for purchases prior to June 30, 2007 -- assumes $113,000 “clip level” for higher rebate is NOT met (except where shown for 2 processor config with 2 x i5/OS) *** Savings after rebate compared to 520 price after rebate

  37. 810 and 520 Upgrades to 520 vs. 525 • 810 Upgrades are lower priced to 525 than 520 (especially if you don’t need unlimited users) • Small 810s may “fit into” a 515 – MUCH lower cost than an upgrade • 520 1.65 Ghz (Power5) to 525 significantly less expensive than to 520 1.9 Ghz • For 150 users or less • 520 1.9 Ghz (Power5+) to 525 “almost a no-brainer” – be sure to propose at least 150 users Now get $9,000 (US) rebate on 810 – 1020 cpw upgrades to 525 with unlimited users (until 9/30/07, then $7,750 until 11/16/07)

  38. 825 Upgrade and Replacement Opportunities • 825 P30 Software tier, 3/6-way, 3300-6600 cpw, approx. 1100 cpw per processor & i5/OS lic. • Small 825s may be able to be REPLACED with a 525 • If 4 or less processors (i.e. 4400 cpw or less) • Prices shown for unlimited users – if need fewer users, prices are less • 7100 cpw price shown includes 2 processors and 2 i5/OS licenses • Larger 825 upgrades to 550 show movement of add’l i5/OS licenses, addition proc. Activ’ns. • Very attractive if multiple additional i5/OS licenses (which includes Domino editions) Now get $29,000 (US) rebate on 825 Ent. Edn. upgrades to 550 (until 9/30/07, then $24,750 until 11/16/07) $10,350/$8,750 on Std. Ed.

  39. 810 CANNOT be the Primary to a 525 CBU • If you want a 525 CBU, you’ll need to upgrade the 810 first • Upgrades from 810 and 520 non-CBU to 525 CBU do NOT exist • 520 as primary to 525 CBU will require additional user entitlements on the 525 CBU • CBU user entitlements purchased at time of initial 525 CBU order or upgrade are lower priced • 525 has user entitlements that can temporarily transfer to the 525 CBU • Consider upgrading the 520 to a 525 (instead of buying lots of entitlements for a 525 CBU) Using a 525 CBU as a reason to Upgrade the “Primary” NOW get a $2,000 rebate(US $) when you buy a CBU edition after purchasing or upgrading the primary to a 525 (by June 30, 2007)

  40. Model 520 is NOT going Away • 520 is Still viable for: • Standard, Collaboration, & Solution Editions • Low 5250 OLTP CPW requirement with high # of users and NOAnticipated Future Growth • 520 will not be discontinued until sales volumes are replaced by 515/525

  41. IBM System i5 model 520 - 1.9 GHz Rack mount • 1-way or 1/2-way • 600 to 7100 CPW • Max 32 GB memory • Max 39 TB disk • Editions: Express Configurations, Value, Standard, Enterprise, CBU, Solution, Telephony • i5/OS V5R3 with V5R3M5 LIC or later Deskside

  42. 520 CEC details 8 disk slots (4 optionally activated) 1 tape slot DVD drives (1 i5/OS) Operator Panel • 1.9 GHz POWER5+ processor • Eight DDR2 memory slots • Five PCI-X and one PCI-X DDR slots • Two imbedded 10/100/1000 Mb Ethernet LANs • Imbedded I/O controller (IOP-less capable) • Optional write cache/RAID-5 (IOP-less capable) • No Base IOP • Base WAN IOA for ECS (uses PCI-X slot) • Two HMC ports • Optional HSL-2 loop DDR slot faster, but only smart IOAs (IOP-less) PCI cards can use it Different from 1.5/1.65 GHz model 520

  43. 520 Physical Layout & RAS Considerations 6 Hot Plug PCI-X slots Service Processor Optional Hot Plug Power Supply #5159 Hot Plug DASD slots (base 4 slots, add’l 4 with #6574 or #6594) Hot Plug Fans Tape slot DVD Operator Panel KEY RAS HARDWARE SUGGESTIONS – Strongly Recommend ! • Dual power source (uninterruptible power supply) • Redundant power supply (optional feature) • Disk protection (Mirror or RAID)

  44. 520 product structure – Express/Value 2006/2007 2004/2005 Express/Value Express Configurations/Value L2+L3 2400/60 L2 3800/60 P10 P10 CoD + = 3800/60 P10 1000/60 1200/60 L2 P10 Accelerator P10 L2+L3 + = 3100/30 500/30 P05 Accelerator L2 P05 P05 600/30 L2 Power5 1.5 GHz Power5+ 1.9 GHz

  45. Only for 1.9 GHz 520 and only with Express Configuration and Value Edition Boosts processor CPW and maximum number of partitions Does not add 5250 CPW Used once per system … not on/off …. Once used, permanently applied HMC NOT required Accelerator for System i5 CPW +7 partitions Accelerator +8 partitions Max 3 partitions Max 2 partitions

  46. 520 product structure – Partition maximums Standard, CBU, Solution Telephony Editions Enterprise, CBU, Solution, HA Editions 1/2w, 3800/7100 1/2w, 3800/7100 Up to 10 partitions/processor 1w, 3800 Up to 7 partitions 1w, 2800 Up to 3 partitions 1w, 1200 Up to 10 partitions after Accelerator (or with Turbo Express Configuration) Up to 3 partitions 3800/60 1200/60 Accelerator Up to 2 partitions 3100/30 600/30 Express Configurations and Value Editions

  47. Accelerator and upgrade paths - entry • Upgrade paths combine with Accelerator for System i5 • 600/30 to 1200/60 • “pure upgrade” • 600/30 to 3100/30 • “accelerator only” • 600/30 to 3800/60 • “upgrade + accelerator” • 1200/60 to 3800/60 • ”accelerator only” • 3100/30 to 3800/60 • ”upgrade + accelerator” 1.9 GHz POWER5 520 Express Configs 3800/60 CPW 520 Value and Express Configs 1200/60 CPW .  3800/60 4 1 3 5 520 Value and Express Configs 600/30 CPW . Any of the above five options can be ordered as a single MES order  3100/30 2 Note that paths 1, 3, 5 change the software tier. Accelerator

  48. Capacity on Demand Features Structure for 520 Express/Value

  49. DDR2 Required for POWER5+ model 520 DDR1 Required for POWER5 model 520 DDR2 memory faster MHz Can NOT mix earlier DDR1 memory with new DDR2 memory DDR2 memory benefits vs DDR1 Modest Contribution to higher performance ratings More 520/550 memory feature granularity Can save memory slots due to fewer DIMMs per feature 520/550 memory

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