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Eastern Upper Peninsula EDCs/EDOs Information and Strategy Meeting. Regional Exporting Strategies Project Michigan State University Center for Community and Economic Development Wednesday, December 14, 2011 2:00pm–4:00pm. Overview of today’s presentation .
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Eastern Upper Peninsula EDCs/EDOs Information and Strategy Meeting Regional Exporting Strategies Project Michigan State University Center for Community and Economic Development Wednesday, December 14, 2011 2:00pm–4:00pm
Overview of today’s presentation • November 4thThink Global, Go Global Webinar at LSSU Onsite Survey Results. • EUP Online SME Exporting Survey Results and Findings, Fall, 2011. • 2011 Survey Update of 2009 EUP Manufacturing Companies Exporting Survey.
Nov 4, 2011 Think Global Webinar at LSSU Onsite survey results summary • 6 EUP EDC/EDO Responses • 3 currently provide export info. to companies. • 5 want to provide info./assistance. • 4 want to expand export assistance capacity.
Nov 4, 2011 Think Global Webinar at LSSU Onsite survey results summary • EUP Business Responses • 2 business responses (1 EUP, 1 WUP). • 1 currently exporting (EUP). • Both want exporting assistance.
Nov 4, 2011 Think Global Webinar at LSSU Onsite survey results summary • EUP Business Export Assistance Needs • Basic knowledge about exporting. • Info. on foreign markets. • Foreign contacts to promote business. • Sources of capital to finance exports. • Legal advice about trade regulations/foreign markets. • Logistics support/knowledge.
EUP Online Exporting Survey (Fall 2011)Survey link distribution
EUP Online Exporting Survey (Fall 2011) Characteristics of survey respondents • 17 businesses responded. • 9 (56%) Chippewa. • 2 (12%) Luce. • 6 (35%) Mackinac. • 15 of 17 companies (88%) < 50 employees. • 6 companies (35%) < 10 employees. • 15 of 17 companies (88%) > 6 years old. • 5 or 17 companies(~29%) engaged in manufacturing.
EUP Online Exporting Survey (Fall 2011) Characteristics of exporting companies • 5 businesses export: • 2 Chippewa. • 2 Luce. • 1 Mackinac. • Employee profile: • 1 has 10-25 employees. • 3 have 26-50 employees. • 1 has 101-500 employees. • 100% > 6 years old. • Industry Sector: • 3 Manufacturing. • 2 Retail trade.
EUP Online Exporting Survey (Fall 2011) Potential export market development • Companies currently export to Canada, UK, Mexico, China, Germany, Japan, Australia, UAE, Italy, Israel, and Sweden. • 4 of 5 exporters want to expand their exporting business. • 3 of 9non-exporting companies want to start exporting.
EUP Online Exporting Survey (Fall 2011) Major exporting barriers • 6 of 7 companies cited at least one Knowledge barrier: • lack of knowledge about export regulations; • foreign markets; and • logistics/transportation. • 5 of 7 companies cited at least one Financial barrier: • insufficient working capital; and • labor resources; • excessive financial risk; • administration costs; and • cost to compete. • 5 of 7 companies cited at least one Regulatory barrier: • excessive trade regulations; • unfair foreign trade practices; and • foreign tariffs.
EUP Online Exporting Survey Secondary exporting barriers • 2 of 7 companies cited Infrastructure barriers: • Insufficient information/communications technology; and • access to international crossings.
EUP Online Exporting Survey (Fall 2011) Export assistance needs • 7 companies indicated they could use assistance to overcome barriers to export. • All 7 want general export and trade information • 6 indicated Marketing • 5 Logistics • 5 Market research • 5 Legal matters • 5 Export financing
EUP Online Exporting Survey (Fall 2011) Awareness of export assistance providers and web sites
EUP Online Exporting Survey (Fall 2011) Reactive character of export market development by SMEs • How did companies get connected with foreign customers? • 3 of 4 contacted by prospective foreign customers. • How do companies market to foreign customers? • 3 of 4 through web-based marketing.
2011 Survey Update of 2009 EUP Manufacturing Companies Survey • 2009 Survey Results (n=19): • 9 companies export; 10 do not. • 5 of 10 non-exporters interested in exporting. • 4 of 5 non-exporters in 2009 that were interested in exporting are now exporting. • 7 of 9 exporters in 2009 continue to export in 2011. • McDowell Hay not exporting because of excessive transportation costs. • Bunker Manufacturing Inc. reported they did not export in 2011.
2011 Survey Update of 2009 EUP Manufacturing Companies Survey • 2011 Survey Results (n=21): • 14 companies export; 4 do not. • In addition, 2 companies surveyed in 2009 dissolved. • 1 company closed EUP sawmill. • 3 non-exporters interested in exporting.
Potential Elements of Regional Exporting Strategies • Identify and support industry clusters. • Inventory/assessment of exporters in region. • Resources to reduce burden of export market entry. • Market research for specific countries and specific products/services. • Export education, training, and outreach (community college, universities, other).