REVITAL Re al and Vi r t ual Soci al Interactions: Crossroads and Reciprocities

1. REVITALReal and Virtual Social Interactions: Crossroads and Reciprocities Vakali Athena (Aristotle University of Thessaloniki)

2. Concept of the project REVITAL:Real and Virtual Social Interactions: Crossroads and Reciprocities. • There is the need for a multidimensional analysis to obtain a comprehensive “portrait” of people’s emotional state. • Study of human emotions patterns in real and virtual life, towards offering rich information for detecting implicit interactions and reciprocities. • Investigate whether people have similar, varying or even contradicting behaviors in virtual and real life. REVITAL

3. Objectives of the project Scientific and Technological objectives: • Identify whether users’ emotions in social networks reflect real life actions and vice versa. • Integrated framework for recognizing the possible existence of relationships among emotional states intensities and variations of users’ activities in real and virtual life. • Recognition of commonpatterns, deviations, influence. • Development of a mobile/web tool which will capture and monitor real life emotional state changes over time. • Evaluation of the analysis results with computational and non computational procedures. REVITAL

4. Project outcomes Main outcome: The design of a framework which will permit analysis of users’ emotional state and behavior in both their real and virtual life. Take into consideration two major attributes: • time: humans’ emotional state is quite dependent to time of the day. • activity: the emotional states of humans can be reflected by their activity. Keep track of basic items in social interactions: • Typeof interaction; • Length of interaction; • Intimacy of the relationship; • Cognitions and emotions of interactions’ partners. image from http://howtosocialnetwork.com REVITAL

5. Relevance to EINS JRA activities (1/3) REVITAL

6. Relevance to EINS JRA activities (2/3) JRA2: Emerging Theories and Design Methodologies • Cross-discipline research (ICT and psychology). • A thorough insight of humans’ emotional state through the examination of theirs behaviour in real and virtual life. • Design and development of a methodology (such as lexicon-based techniques and machine learning methodologies) for accurately capturing humans’ emotional states in virtual life. JRA3: Evidence & Experimentation • Integration of real and virtual worlds: Design and development of tools suitable for collecting data from users’ real and virtual life activities via Web/mobile prototypes which will monitor users’ emotions. • Validation of the results conducted during the analysis of data collected from social networks and the mobile and/or web applications (real life data). REVITAL

7. Relevance to EINS JRA activities (3/3) JRA6: Virtual Communities • Collection and analysis of user generated content from Virtual Communities (such as Twitter, Facebook). • Initiate experimentation with specific communities from both Universities students (BSc, MSc, PhD levels) who will voluntarily utilize REVITAL apps in an anonymity respected manner. • Development of methodologies and tools suitable for experimentation within the Virtual Communities: recognition of people’s perceptions and emotions during the interaction with others in the virtual world. • Continuous monitoring (for about one and a half month) and capturing of humans’ emotional states in their virtual life. All images taken from : http://education-portal.com http://ww.loyno.edu http://www.internet-marketing-blog101.com michaeldmiller.wordpress.com REVITAL

8. Potential Contributions to EINS Deliverables (1/2) JRA2: Emerging Theories and Design Methodologies • D2.1.1) Repository of methodologies, design tools and use cases: • with social network analysis report which will include algorithms description and comparable presentation. • D2.4.1) Reports on integration and excellence building in Emergence Theories and Design Methodologies: • real life affective experience report which will include analysis of affective patterns in real social networks and comparison with affective experience in virtual social networks. JRA3: Evidence & Experimentation • D3.1.1) Encyclopaedic knowledge in Experimental and Empirical Methods & Tools: • report of the outcomes conducted during the procedure of analysing humans’ emotions through the combination of methodologies derived from computer science and psychology fields. • proposal of a comprehensive methodology and recommendations for accurately tracking and capturing humans’ emotions through their interactions in real and virtual life. REVITAL

9. Potential Contributions to EINS Deliverables (2/2) JRA6: Virtual Communities • D6.1) Overview of use needs analysis, plus draft catalogue of design responses to needs analysis. • report for explaining the need for understanding crowd’s thoughts, opinions and feelings. Description of the formulation of humans’ emotion during their interactivity in virtual communities. Additionally, description of tools and methodologies used during this procedure. REVITAL

10. PARTNERS • Aristotle University of Thessaloniki, OSWINDS group www.oswinds.csd.auth.gr The research group’s research work mainly focuses on topics in the areas of : Web data mining, content distribution and delivery over the Web, Internet data management and Web 2.0/social network analysis and mining. The group’s work on social networks data analysis targets at devising and implementing methodologies and techniques which will enable big data processing and analysis such that valuable knowledge is extracted and summarized. • University of Crete, Social interaction and Emotion research group The research group, at the Applied Psychology Laboratory, in University of Crete which is headed by Prof. Kafetsios conducts basic and applied research regarding interactional dynamics and emotion in organizational interpersonal, social, and organizational contexts. The laboratory has national and international collaborations on research to do with:facial emotion perception and communication, emotion in social interaction, social, interaction and wellbeing and emotion in online communication. REVITAL