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Retailer Ad Support for Coffee & Tea Categories A Review of Circular Print Ads 1 st Half of 2011

Retailer Ad Support for Coffee & Tea Categories A Review of Circular Print Ads 1 st Half of 2011. Source: ECRM’s MarketGate Ad Comparisons U.S. & Canadian Retailers , 26 Weeks Ending 7/2/2011 Includes Grocery/Drug/Mass/Dollar Channels, Includes Alcohol Products

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Retailer Ad Support for Coffee & Tea Categories A Review of Circular Print Ads 1 st Half of 2011

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  1. Retailer Ad Support forCoffee & Tea CategoriesA Review of Circular Print Ads1st Half of 2011 Source: ECRM’s MarketGate Ad Comparisons U.S. & Canadian Retailers, 26 Weeks Ending 7/2/2011 Includes Grocery/Drug/Mass/Dollar Channels, Includes Alcohol Products www.AdCompare.MarketGate.com

  2. Retail Ad Support AcrossHot Beverage Categories Share of Hot Beverage Ads Excludes Liquid Teas Source: MarketGate Ad Comparisons 26-Weeks Ending 7/2/2011 www.AdCompare.marketgate.com

  3. Top Promoted Coffee Brands Source: MarketGate Ad Comparisons 26-Weeks Ending 7/2/2011 www.AdCompare.marketgate.com

  4. Top Promoted Tea Brands Excludes Liquid Teas Source: MarketGate Ad Comparisons 26-Weeks Ending 7/2/2011 www.AdCompare.marketgate.com

  5. Retail Ad Support Vs. Year Ago Excludes Liquid Teas Source: MarketGate Ad Comparisons 26-Weeks Ending 7/2/2011 www.AdCompare.marketgate.com

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