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LinkedIn for Business. Getting Started – Influence and Network Building. http://SEOCMO.com/Workshops. Profile Settings. Make your Profile Public! I recommend checking on almost all of the elements Turn on Activity Broadcasts
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LinkedIn for Business Getting Started – Influence and Network Building http://SEOCMO.com/Workshops The Art of Marketing conjoined with the Science of SEO.
Profile Settings • Make your Profile Public! • I recommend checking on almost all of the elements • Turn on Activity Broadcasts • Mange other Profile settings here:https://www.linkedin.com/settings/?trk=nav_account_sub_nav_settings The Art of Marketing conjoined with the Science of SEO.
Manage “Views” • Determine how you want to handle these: • Select who can see your activity feed • Select what others see when you've viewed their profile • Select who can see your connections • Change your profile photo & visibility • Show/hide "Viewers of this profile also viewed" box The Art of Marketing conjoined with the Science of SEO.
Add Email Addresses! • Add as many email addresses as you think appropriate. • LinkedIn can use them to find contacts that you know on their system. • If other people you know connect their email contacts to LinkedIn, then they will get you as a suggested contact. The Art of Marketing conjoined with the Science of SEO.
Share Content • Being present / active on LinkedIn is important. • There are many different ways to share content, including simply updating your own profile. • Having a consistent content strategy is very helpful! The Art of Marketing conjoined with the Science of SEO.
Endorsements • Yes, use them. • Think of it as a friendly way to wave hello. • It is also “Social Proof”, if you have many 99+ Skills endorsed that at least means you are popular if nothing else. • It is also a great way to show activity and acts as a form of a micro-gift. The Art of Marketing conjoined with the Science of SEO.
Coming up! • Content • Groups • Company Page! • Analytics
LinkedIn for Businesshttp://LinkedIn.com/in/JosepfHaslam @Josepf the “f” is for fun http://www.scoop.it/t/top-linkedin-tips http://SEOCMO.com/Workshops The Art of Marketing conjoined with the Science of SEO.