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Where can you look for evidence?. a presentation to the GM BME Network by Mike Franks (mike.franks@oldham.gov.uk) 27 February 2011. Where can you look for evidence?. Where? What? Why? … and some examples. Why look for evidence?. understanding the context marketing
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Where can you look for evidence? a presentation to the GM BME Network by Mike Franks (mike.franks@oldham.gov.uk) 27 February 2011
Where can you look for evidence? • Where? • What? • Why? … and some examples
Why look for evidence? • understanding the context • marketing • funding applications
What evidence to look at? • Socio-demographic (eg 2011 Census) • Socio-economic (eg employment, benefits data) • Indices of Deprivation • Health • Geo-demographics (eg OAC, Mosaic, Acorn)
Where to look for evidence? • local information systems • national and regional data sources • understanding the geographies
National and regional data sources • local information systems • national data sources • understanding the geographies • not all data available at all levels of geography (eg Indices of Deprivation only at LSOA level) • some changes to geographies for 2011 Census
Advantages of Local Information Systems • Some allow custom geographies • Reports may already be available • Re-apportioned ward level data available • Data selection simplified • Local insights • Local contacts
Some examples 2011 Census (ONS) • BME (non-white) population in Oldham • Pakistani heritage population in Oldham • Bangladeshi heritage population in Oldham Indices of Deprivation 2010 (DCLG) • IMD • Income Deprivation