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This PPT will let you know about what metrics should have to track for measuring Instagram Marketing Performance. For More Details visit the link:-u00a0 https://gramboard.ai/blog/how-to-use-instagram-for-marketing-and-measure-the-results/.
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Metrics that we have to track for measuring Instagram Marketing Performance!!
With more than 3 billion active users, Instagram is one of the fastest growing social media platforms and it is also the most powerful social media platform for promoting and advertising especially. • Instagram Ads has the ability to provide more and more traffic for customers to gain their Business faster. • After created and placed the Ads on Instagram, the next task is to analysis or tracking the Ads performance and results. • Analysis or tracking is the most important step for Instagram metrics which help us to grow our Business account and raise the user engagement ratio.
Now, here are the metrics that we have to track or analysis for Instagram Marketing as follows:- • Follower Growth Rate Follower growth rate gives you a good idea of whether your business is developing its reach and grabbing new people’s attention. More follower growth rate means more people are attracting towards your post.
Engagement Per Follower With Instagram's refreshed algorithm, user engagement rate is more important for Business Success. You have to analysis or track your engagement per follower lets you monitor just how interested your audience is.
Website Traffic Instagram has able to drive more traffic than other social platforms if we provide full details in the description. So, we have to track the website traffic for better result.
Comments Per Post Having more Likes on the Instagram posts are gratifying but getting comments are worth more. When someone drops a comment, it shows that you have really captured their attention and connected with them in some way. It is also an important metric to track.
Instagram Stories Engagement The use of Instagram Stories (which can be either video or photos) is an extra advantage to raise the engagement ratio. So, the analysis or track of Instagram Stories is also important for Business Marketing.
For More Details Visit The Source:- https://gramboard.ai/blog/how-to-use-instagram-for-marketing-and-measure-the-results/