1 / 8

How to Add Facebook Pixel to WordPress Without Any Plugin

The Facebook pixel is an incredible piece of code that allows websites to run interests-based conversion tracking that allows your advertising campaigns to be optimized for specific audiences. It is a tool integral in WordPress website development, for it can analyze the visitors on your website and modify the ad-displaying algorithm to show the best match possible for the visitor and their likelihood of buying it.<br><br>Read More: https://bit.ly/2I5ySwa

hirewpgeeks
Download Presentation

How to Add Facebook Pixel to WordPress Without Any Plugin

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. How to Add Facebook Pixel toWordPress Without Any Plugin

  2. Email us:sales@hirewpgeeks.com Call us: +1.949.591.8153 Add Facebook Pixel to WordPress The Facebook pixel is an incredible piece of code that allows websites to run interests-based conversion tracking that allows your advertising campaigns to be optimized for specific audiences. It is a tool integral in WordPress website development, for it can analyze the visitors on your website and modify the ad-displaying algorithm to show the best match possible for the visitor and their likelihood of buying it. This innovative tool is extremely simple to integrate into your existing website.

  3. Email us:sales@hirewpgeeks.com Call us: +1.949.591.8153 Step 1. Get a Facebook Pixel for your website • This step is fairly simple and all you have to do is go to the Facebook Ads Manager and click on the ‘create new pixel’ tab. • Once your dedicated pixel has been created, it will give you options of how to integrate it with your website. • Choose the option of manually installing the code onto your website.

  4. Email us: sales@hirewpgeeks.com Call us: +1.949.591.8153 Step 2. Make the changes on your WordPress dashboard • Go into your WordPress dashboard and enter the editor in the appearances tab. • If you are using the parent theme, then you might want to make sure that all the files are segregated in the right columns. • Whereas, if a child theme is in use then you would have to redirect to its parent theme to make the edits.

  5. Email us: sales@hirewpgeeks.com Call us: +1.949.591.8153 Step 3. Making changes in the header file • Looking at the header file you will notice the <head> and </head> tags within them. • They represent the beginning and end of the header code script. You have to copy and paste the Facebook Pixel code from earlier, right before the ending </head> tag. • Once you have done this, click on the update file button at the bottom of the code window.

  6. Email us: sales@hirewpgeeks.com Call us:+1.949.591.8153 Step 4. Confirming the integration of the Facebook Pixel code • It might take a fair amount of time before the complete integration of the code takes place. • The Pixel code will take a while to parse through all the data in your website. • You can confirm the integration of the code back in the Pixel tab when a green light is displayed.

  7. Email us: sales@hirewpgeeks.com Call us:+1.949.591.8153 Advantages of having Facebook Pixel on your website- • By having the Facebook Pixel in your arsenal you can easily create custom audiences for whom certain types of ad conversions will take place. • By analyzing previous conversions it can easily modulate itself for a soft conversion. • You can also receive cross conversion and cross channel insights, thanks to Facebook Analytics.

  8. Contact Us We are always happy to make valuable new contacts. sales@hirewpgeeks.com https://www.hirewpgeeks.com/ 127 Palm Street San Francisco, CA 94111 USA +1.949.591.8153

More Related