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IPTV @ Tulane Finding the Right Partner

IPTV @ Tulane Finding the Right Partner. Jim Bradley Assistant Vice President for Information Technology and Academic Computing Derek Toten Director of Campus Technologies. Tulane University. New Orleans, Louisiana – founded 1834 Total students: 13,486 Students living on campus: 3,844

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IPTV @ Tulane Finding the Right Partner

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  1. IPTV @ TulaneFinding the Right Partner Jim Bradley Assistant Vice President for Information Technology and Academic Computing Derek Toten Director of Campus Technologies

  2. Tulane University New Orleans, Louisiana – founded 1834 Total students: 13,486 Students living on campus: 3,844 Number of residence halls: 12

  3. Tulane Legacy CATV Plant • 1992 – Tulane installs a CATV system • Dish farm with local head-end • 75 channel, 550 Mhz RF system • Co-ax to the outlet

  4. Tulane Legacy CATV Plant • 1996 – contracted with Cox Communications for content delivery • Fiber feed replaces unreliable dish farm • Cox fiber to Tulane head-end • Tulane RF plant remains the same • Cox channels re-modulated and re-distributed as custom lineup • 2009 – aging RF plant requires replacement • Started process to replace or renovate • Serious consideration of IPTV

  5. Cox CATV Improvement Proposal • 2010 - Cox proposes to rehab campus CATV plant • Lay new fiber across campus • Re-wire all residence halls • Build new head-end • HD channels • VoDcapability • Four-fold cost increase • Ten-year commitment • $10,000,000 deal

  6. Cox CATV Improvement Proposal • Issues with Cox CATV proposal: • $10,000,000 • Very disruptive to campus • Voice & data not an opportunity for Cox at Tulane • Will this CATV technology and model still be viable in five years? Ten years? • Not the right choice for Tulane • Probably not the right choice for Cox, either

  7. IPTV as a solution • Time to seriously consider IPTV • Conditions were right • Aging CATV plant • Major network overhaul underway • 10Gb distribution, 1Gb access ports • New wireless access points • dual-band 802.11n • Reviewed the IPTV service environment • Identified key providers in higher ed • Conducted a limited pilot of IPTV technology • An adequate solution was identified • Tulane ready for IPTV, but still looking for the right partner

  8. Cox as an IPTV partner • Challenged Cox executives to provide an IPTV service that met our needs and expectations • Coincidentally, Cox redeveloping their home wireless product into an IPTV service • Again, conditions were right: • Cox a valuable and long-term partner to Tulane • Experienced CATV service provider • Deep relationships with content providers • IPTV already in beta • Existing CATV contracts with Cox

  9. Cox as an IPTV partner • Contract flexibility • IPTV beta testing alongside legacy CATV system • Continue to provide access to both systems while critical IPTV features are stood-up • Set-top-boxes • Mobile apps • Local broadcasters and local origination channels • Popular channels (ESPN, Comedy Central, etc.) • Although dual systems are running, Cox only billing for one (same audience) • Turn off legacy CATV once IPTV can provide equivalent service

  10. Cox IPTV Pilot • IPTV content originates from Cox HQ in Atlanta • A Content Delivery Node (CDN) in Tulane’s New Orleans data center receives and caches content over a dedicated 1Gb circuit • SSO authentication via Tulane’s RADIUS server and subsequent handoff to Cox • Multicasting not available over host network at this time • Playback clients for Mac OS and Windows

  11. Cox IPTV Pilot • Spring semester, 2013 – validation of service • 34 channels of HD video • Wireless enabled • No local broadcasters • No local origination • Lineup still missing some notables (ESPN, Viacom) • Rolled out to all students, one residence hall at a time, throughout the course of the semester • As of Monday, April 21: • 3716 users registered to the service • 545 active users • Available throughout the Tulane network

  12. IPTV Pilot Results • Quality and reliability of IPTV service over the Tulane network is sufficient for most users • Wireless performance issues (correctible) • Computer performance issues (multi-tasking) • Students enjoy the simplicity and convenience of IPTV • Consider it a value added to dorm living • Fits into their digital life styles • Network operations are not adversely affected by this service

  13. IPTV Pilot Results • What do students want from IPTV? • Convenience – always available • Their favorite channels – Some would pay extra for premium programming • The ability to watch TV via any device • Stand-alone television(with set-top-box orother appliance • From their computer • On any mobile device

  14. Future of IPTV at Tulane • “Must-Have” for service to be successful • Expanded channel lineup • ESPN, Comedy Central, Fox News, etc. • Mobile apps (iOS, Android) • Set-top-box device or other appliance • “Would-Like-to-Have” to improve service • VoD • Improved user interface • Subset of channels accessible to allTulane affiliates (news, weather, localorigination)

  15. Future of IPTV • IPTV everywhere on any device • IPTV providers develop relationships with contentproviders to allow IPTV portability • Students connect to IPTV through their institution • Students maintain that relationshipeven after graduating • IPTV provider has lifelongcustomer • University has lifelonginteraction and can providecustomized alumniprogramming

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