10 likes | 78 Views
Lighting Executive Summary Industry Projected to be up 12 % this year. Changes Made: 3 ‘ Reveal Block. Increased multi packs to match up with Home Centers. Left Deco across the top. Shelf heights remain the same. General purpose bulbs blocked in 6 feet. Easier to Shop, Stock and Sign.
E N D
Lighting Executive SummaryIndustry Projected to be up 12 % this year Changes Made: 3 ‘ Reveal Block. Increased multi packs to match up with Home Centers. Left Deco across the top. Shelf heights remain the same. General purpose bulbs blocked in 6 feet. Easier to Shop, Stock and Sign. Rationale for Changes: Ties to overhead sign package Increased Reveal sales and Flood which are target sub categories. New Technology: Additional LED, currently 13 in the set. Items Added: 21 including replacements, EESW Best Choice, Reveal and CFL 4 packs. Items Deleted: 16 Single branded CFL, 2 pack EESW Reveals and Legislation items.