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Making Money with Windows Phone 7

Kelly White | Silvertail Software Inc. Microsoft MVP – Windows Phone Development Email: kelly@whitepdx.com Blog: http ://kelly.whitepdx.com. Making Money with Windows Phone 7. About Me. Web Developer since (2000) Started in mod_perl Switched to C# and .NET (2002)

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Making Money with Windows Phone 7

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  1. Kelly White | Silvertail Software Inc. Microsoft MVP – Windows Phone Development Email:kelly@whitepdx.com Blog:http://kelly.whitepdx.com Making Money withWindows Phone 7

  2. About Me • Web Developer since (2000) • Started in mod_perl • Switched to C# and .NET (2002) • Startup Junkie (2008-2010) • Independent Consultant

  3. Agenda • Polling Audience (5 min) • List Questions you have (5 min) • Alchemy Case Study (30 min) • Marketplace Enhancements in Mango (15 min) • General Q&A (15 min)

  4. Polling the Audience • Would like to build an app and get rich? • What is your expertise? • Downloaded the WP7 tools • Built a WP7 app • Had a submission rejected • Had a submission approved • What is your monetization strategy? • e.g. ad revenue, sales, consulting

  5. Any Specific Questions? • How many hours does it really take? • Must I first have a device? • What if I don't think I have a good idea? • Is a designer really necessary? • How can I build a game and compete against Xbox Live? • What else?

  6. Alchemy Case Study • Demo • Initial numbers • Updates and change in strategy • More numbers • Next Steps

  7. Marketplace Enhancements • Some in Mango • Some in July

  8. General Q&A • Excited?

  9. Contact Kelly White | Silvertail Software Inc. Microsoft MVP – Windows Phone Development Mobile: 503.250.3755 Email: kelly@silvertailsoftware.com Web: http://www.silvertailsoftware.com/

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