Presentation Transcript

1. Measuring Success in Yammer & SharePoint
2. Intro Chief Technology Officer at ManyWorlds, Inc. Run the engineering team for Synxi - machine learning engine for personalized knowledge and expertise discovery in SharePoint and other collaborative environments such as Yammer & Tibbr platforms. @nmoneypennyn.moneypenny@manyworlds.com Technology forecasting and strategy manager at Shell, consulted at many Fortune 100 companies since Over 20 patents in adaptive systems Astrophysicist geek Passionate about driving value from information; enterprise collaboration & innovation
3. Agenda Why create social communities? Framework Demo OOTB reporting
4. Why create social communities?
5. Teams are overwhelmed 61% of time is spent coordinating collaboration
6. Employees are disengaged $26,041 productivity loss per worker, per year
7. Change is often met with resistance 57% decline in workforce productivity
8. The benefits of using social are real Improve team alignment Collaborate across geos and functions Manage projects and events Drive competitive intelligence 83% of Yammer users feel better connected with their team 25% boost in productivity in social organizations 20%rise in supplier & partner satisfaction Increase employee engagement Identify expertise Accelerate learning, development& onboarding Share best practices 67% of new employees get up to speed faster 78% of Yammer users communicate more effectively 41% Of users are more prone to share feedback via Yammer Continue to evolve Innovate faster Adapt and respond to change Build a unified culture 50% of users can locate relevant information and people faster 80% of users are more informed with what is happening 40% greater ROI when using Yammer and SharePoint together Sources: IBM Global CIO Study, 2011 - Yammer User Survey, 2010 - McKinsey, The Social Economy, July 2012 - Gallup Consulting “Employee Engagement, What’s Your Engagement Ratio?” 2008 - Yammer User Surveys, 2010 and 2013
9. Organizational successwith social media is fundamentally a leadership and management challenge, not a technology implementation. The Social Organization: How to Use Social Media… Gartner Research
10. Four Components of a Successful ESN 1 2 3 4 Clarity of vision Your organization can explain how ESN helps them do their job better Sponsorship & Participation Executives and key contributors are committed to driving adoption Integration The right sources of business data are connected to your Enterprise Social solution Community Management A proactive, analytics-based approach is applied to engaging users
11. Why are analytics important? Monitoring and tracking the performance of your network allows you to observe its health, identify opportunities for growth, and keep track of how your organization is using Yammer. If files and notes usage is low, could you organize training sessions on collaboration using Yammer tools? If mobile usage is low, could you begin a campaign to raise awareness and promote usage? If a particular group is popular, could you invite the group admins to share best practices for keeping the group active?
12. Demo Yammer & SharePoint 2013 OOTB

13. Data Export

14. Yammer Analytics
15. Usage reporting in SharePoint 2013
16. What can be exported from Yammer? The Yammer Data Export is for Verified Admins only and will package and export all messages (public and private), notes, files, topics, users, and groups. Data will be exported into separate .CSV files. The .CSV files will contain details of each data type, such as message ID, timestamps, participants, group names, etc.  Files will be in their native format and notes will be exported in .html format. Exports will only contain files and notes created or modified during the time period specified for the export.
17. I have my exported file, so now what? Create a PivotTable, a Microsoft Excel feature which allows you to aggregate and visualize the data from your export. Analyzing the Messages.csv file: Find the Top 10 groups based on posts or conversations, drill down to see the breakdown by day. Find the Top 10 posters, drill down to see the breakdown by day. Analyzing the Topics.csv file: Breakdown the number of topics created by day.
18. Dashboard vs. Data Export Yammer Dashboard Network growth, weekly or monthly Engaged members # Messages posted # Groups total and active # Files total and uploaded # Notes total and created Top notes & files How organization is accessing Yammer Mobile devices that are being used Data Export & Excel Using formulas, search for keywords, like a specific campaign or project name Using pivot tables, drill down or aggregate your data at a deeper level. Network growth at a daily level # messages posted per day, week, month # messages posted in each group Create charts & graphs to display analytics

19. Data Export API

20. What is the Data Export API? The Data Export API allows an IT administrator to set up and customize automatic, recurring exports for your network. This allows for greater control, flexibility, and customization. URL: https://www.yammer.com/api/v1/export Method: GET Authentication: OAuth 2 access token, user must be a verified admin. See the Yammer Developer Network for generating an access token.
21. Query Parameters access_token – The OAuth bearer token of a verified admin. model- Indicates which models to be exported. All available models will be exported if no model is specified. Multiple models may be specified with multiple parameters with the 'model' name. Available models include: User Group Message Topic UploadedFileVersion DocumentVersion since - Indicates the start date of the export. All exported changes will have occurred on or after this date. Must be encoded as an ISO-8601 date. include – Defines whether to include file attachments or not. Options are ‘csv’ (no attachments) or ‘all’ (include attachments). network – Which network(s) one wishes to export. Must be accessible using the provided OAuth bearer token. i.e. the network associated with the token, or associated external networks. include_ens – If ‘true’, automatically include all external networks associated with the network associated with the OAuth bearer token.
22. Framework Defining Success for Your Communities
23. Network Maturity and Business Value As the network matures the blend of where you focus effort will change: Any business-related function or task done more efficiently Co-creating content Sharing best practices & lessons learned Replace Meetings Team & Department FAQs Employee Recognition Employee Connections Culture Initiatives Sharing Industry Articles & News
24. Quantitative vs. Qualitative Measures Qualitative Measures (Business Value) Measurement Approach Quantitative Measures (Network Health) Network Maturity
25. Framework for ESN Success