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Impact Group offers a personalized and collaborative approach to connecting CPG brands to retailers. Their laser-focus allows them to produce results through disruptive and innovative services.
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Move Your CPG Brand Forward with Impact Group Impact Group is a full-service CPG sales and marketing agency that engages strategically with brands to determine and execute the best path to market. They tailor their approach to each brand they represent to ensure growth occurs in the most strategic and authentic way possible. Impact Group offers a personalized and collaborative approach to connecting CPG brands to retailers. Their laser-focus allows them to produce results through disruptive and innovative services. Founded in 1994 Impact Group has been helping brands succeed for nearly 25 years and they have worked with over 700 CPG brands. They offer brokerage services to some of the following channels: Fresh Market Channel Impact Group is a fresh food broker with the largest produce presence of any major broker nationally. For each market, they offer a dedicated Fresh team and a focused retail sales team that will work with you to maximize business partnerships with retailers to help your brand achieve success.
Natural Market Channel Highly skilled at creating concepts that resonate with buyers, Impact Group serves Whole Foods, Sprouts, Natural Grocers, New Seasons, and additional natural and specialty retailers. They drive decisions with data and analytics and utilize state-of-the-art technology to provide best-in-class retail execution and coverage. Plus, more than half of the Impact Group team consists of “feet on the street” employees dedicated to field sales. Center of Store The foundation of Impact Group is built upon conventional CPG marketing. As a grocery broker, they provide a full-service suite of tools and strategies to move your brand forward. They have penetrated and developed both the perimeter of the store and the center aisles. Impact Group offers specialized knowledge and expertise that can only come from the experience of assisting more than 700 CPG brands. Move your brand forward at https://www.impactgrp.com/