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Digital Marketing is a rapidly changing field that needs constant attention for new trends on the market. Keep an eye on these four trends for digital marketing and get ahead of everyone in 2020
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DIGITAL MARKETING TRENDS FOR 2020 That you can’t afford to miss
1. Voice Search Why voice search is becoming a hot deal? ALEXA What's the news today? People are becoming more lazy. It's very easy to do a voice search as compared to type search. It saves a lot of time. People want compact and short answers for their queries. ● ● OK GOOGLE What’s the weather today? These two lines are becoming more and more popular these days then ever. ● ● People now have so many many content and very little time so they are switching over the voice search which is much more easy and less time consuming as compared to reading an article or watching a video. Get the best digital marketing training in HSR layout, Banglore.
2. Omnichannel Content Omnichannel content simply means repurposing the one single piece of MACRO content into multiple micro content. This helps you put out more content without really creating new piece of content every time. For example: Create a long 10 minute video for youtube and cut of the various highlights out of that video and post it facebook, instagram and linkedin. Get the best digital marketing training in HSR layout, Banglore.
3. LIVE( Instagram, Youtube and Facebook) SOME BENEFITS OF LIVE STREAM: Going live on various social media channels is the new trend which is rapidly increasing with the increase in the number of influencer and community. Help you connect with your ● audience on personal level. Helps build TRUST with your ● audience. If you have a decent audience or community you can connect more with your audience and grow your brand even big. Opportunity for NETWORKING. ● Get the best digital marketing training in HSR layout, Banglore.
4. ADS or paid content will get EXPENSIVE What can you do to tackle this: With increase in the knowledge of ads in the industry the price of the advertisement or paid content will increase day by day. Do more A/B testing of ads to ● know what works for you best . Focus on ORGANIC + PAID ● And this includes both Facebook & Google ads. content instead of just paid content. Get the best digital marketing training in HSR layout, Banglore.