Is this plagiarism?

1. Is this plagiarism?

2. Original Text The fashion industry is one of the most overcrowded and competitive industries. What makes one designer’s white shirt stand out from another’s is not necessarily the design. An architect might be attracted to a shirt by Comme des Garçons because of the message it is communicating to him or her. The way that message is communicated is carefully coded in language he will understand, through the advertising, the label, the packaging, the store design – it’s a matter of presentation more than fashion. Likewise, a businessman might buy his shirt from Hugo Boss because the label speaks to him. It is confident, direct and has a very clear, corporate message. However similar the shirts may be, their customers live in totally different worlds. Blanchard, T. (2007) ‘Aboud Sodano/Paul Smith’ in M. Barnard (ed) Fashion Theory: A Reader. London: Penguin

3. Student response 1 Labels on designer clothing can mean more than the garments themselves. Different kinds of buyers will be drawn to purchase the same makes and models. Is this plagiarism? Compare this text to the original on the previous page. Click here for the answer

4. Student response 2 Fashion is a very competitive industry and what will make a designer’s shirt stand out is not just about the design. Each designer will ‘code’ their message to the consumer through a ‘language’ that he will recognise, have seen in advertising, on the label, the packaging, and in the store. It is the presentation rather than fashion that matters (Blanchard, 2007). Is this plagiarism? Compare this text to the original on page 2. Click here for the answer

5. Student response 3 Blanchard (2007) notes that the distinctiveness of one shirt may not just be a matter of design but a matter of ‘language’ – the presentation more than the fashion itself. Is this plagiarism? Compare this text to the original on page 2. Click here for the answer

6. Student response 4 Any piece of clothing will communicate a message to consumers. According to Blanchard, ‘The way that message is communicated is carefully coded in language he will understand’. She locates this in ‘the advertising, the label, the packaging, the store design’ (Blanchard, 2007, p.23). Is this plagiarism? Compare this text to the original on page 2. Click here for the answer

7. Student response 5 Blanchard (2007) argues that success in design might be due to an all-encompassing attention to every aspect of the brand. This becomes not just the tag in the clothing, but every item associated with its presentation. In conveying its identity to the consumer, the label will employ a range of signifiers that can be understood by the target market. Is this plagiarism? Compare this text to the original on page 2. Click here for the answer

8. Student Response 1 • Yes. This is obviously plagiarised as there is no source. • Return to presentation

9. Student Response 2 • Yes, it is. • This too is plagiarism because all the student has done is tinker with a few words. Both the wording and sentence construction remain very close to the original, yet the student is attempting to pass it off as his own words. • Return to presentation

10. Student Response 3 • No, this is not plagiarism. • The student has attempted to put the text into her own words, and acknowledged the source. • Return to presentation

11. Student Response 4 • This is not plagiarism as the student is using quotation marks and acknowledging his sources. • However, stringing together a series of quotations does not indicate that he has understood the piece, so it is unlikely to gain a good mark. Return to presentation

12. Student Response 5 • This is clearly not plagiarism, as the student has managed to reformulate the idea in her own words, and it is clear that she has understood the text.