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We are on a mission to change the problems within the traditional automotive repair industry, namely inconvenience, expensive towing and repair bills, and a lack of trust among consumers.https://instamek.com/our-story/
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301- 10359 104 Street Edmonton, AB, T5J 1B9 support@instamek.com 1-888-507-3435 Auto Repair in Canada Regular car maintenance is not only essential to getting the best performance from your car, but it’s essential in order to maximize its lifespan. There are common problems people face every day that revolve around vehicle ownership. For example: if your car breaks down you may have to spend money to get it towed to a shop and then you’ll spend even more money, as well as your entire day at a shop to get it repaired. If you’re truly unlucky your mechanic might even rip you off too! It has been well documented by the press and consumer watchdogs that the automotive repair industry is fraught with problems. Some examples of this are: Lack of financial transparency Poor quality labor such as repairs to a vehicle that “don’t hold up” According to Consumer Reports, “Thirty percent of the women who switched to another shop said they felt the staff tried to take advantage of them because of their gender.”1 instaMek eliminates these issues by removing some of these issues outright. With instaMek you no longer have to take your vehicle into a shop for repairs because the mechanic comes directly to you. Quotes for work to be done are up-front using an industry standard and consistent pricing model, eliminating any gender or customer biases. With instaMek’s mobile app seeing a qualified mechanic is a smooth and painless experience; just like ordering a book online. instaMek “Elevator Pitch” instaMek is a tech start-up aimed at removing the hassle and struggle associated with traditional automotive service and repair by making the process as simple as ordering a book online. Within seconds this on-demand service allows car-owners to request and schedule a fully certified mobile mechanic (“Mek”) to their home or workplace – all at a price up to 30% cheaper than a shop. All they have to do is sit back and relax because everything is taken care of. 1http://www.today.com/money/consumer-reports-looks-car-repair-gripes-729633
301- 10359 104 Street Edmonton, AB, T5J 1B9 support@instamek.com 1-888-507-3435 Inception While Co-Founder Uzair Ahmed was travelling overseas, his mother had car trouble at home. She hired mechanics through online classified ads but no one showed. An expensive towing and repair bill inspired the creation of instaMek. The company was created by co-founders Asem Alsaadi and Uzair Ahmed to fill many voids in the current Canadian automotive repair industry. Namely, most people dislike having to have their car serviced because they have to spend a large amount of time and money on those services. instaMek is changing that by implementing a service model that has the mechanic come to you and, by using an app, giving you a fair up- front quote about how much it will cost to fix your vehicle. instaMek was created in early January and its services were in-place by the end of February. Since that time, instaMek has completed over 200 jobs and has been seeing significant growth. Cities of Operation & Expansion Plans instaMek’s headquarters is in Edmonton. Presently instaMek operates in Edmonton (8 Meks), Calgary (5 Meks) and as of late June in 2015, Lethbridge (2 Meks). Furthermore, more local expansion will be announced very soon and nation-wide expansion is expected to occur in the near future. Competition Overview In the industry, instaMek is competing with two separate outlets: local shops and existing mobile mechanics. Local shops are usually “mom & pop” garages, franchises (such as Canadian Tire and Midas), and dealerships. Prices vary and increase respectively. Because of its minimum overhead business model, instaMek undercuts these businesses and transfers the savings to both the consumer and mechanics The mobile competition is primarily composed of “backyard mechanics”, non-licensed but certified freelancers, one-man service truck business and some businesses with multiple service trucks – none of which have the ability to dispatch and manage high volumes of jobs while retaining top quality workmanship along with a primary focus on customer service.
301- 10359 104 Street Edmonton, AB, T5J 1B9 support@instamek.com 1-888-507-3435 Funding instaMek has been self-funded and bootstrapped since inception. The founders of the organization will be raising capital soon to accelerate business growth with a specific focus on technology and marketing. Management Asem Alsaadi, Co-founder & CEO Asem is an Engineer who worked in the specialty chemical business as an Account manager focusing on customer retention and increasing profitability. He also worked on technology commercialization projects, including one for an energy start-up. While attending the University of Alberta, Asem would buy cars, repair them, and then sell them for a profit. He has always had an entrepreneurial mind-set. This was further developed in his time working at a start-up and this gave him even more motivation to start a business of his own. At instaMek, Asem is involved in various aspects of the business, such as: identifying a go-to-market strategy, solving process inefficiencies, implementing new and existing technology or hiring a team to help steer the company with him. Uzair Ahmed, Co-founder & COO Uzair is a Chemical Engineer who spent three years working at a variety of oil and gas sites in Alberta. Since graduating, he has been heavily involved in stock trading and real estate as well as other entrepreneurial ventures. At instaMek, he does whatever needs to be done to help the business grow and improve. His main focus, however, Sales and Operations. In his spare time, Uzair likes to read, play golf and basketball but he isn’t a big fan of running. The two co-founders have been close friends for over 10 years, worked together on a different tech start-up in their engineering field for the oil and gas industry. Unfortunately things didn’t work out as expected and they decided to pivot and leverage everything they learned into instaMek.
301- 10359 104 Street Edmonton, AB, T5J 1B9 support@instamek.com 1-888-507-3435 Media Attention instaMek was featured on CTV Calgary news: http://calgary.ctvnews.ca/mechanics-take-business-on-the-road-and-to-the-customer- 1.2438883 The company is actively seeking further attention in TV, newspapers, and magazines.