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Reinforcement of Electric Acoustic Line

Reinforcement of Electric Acoustic Line. New AEW Series. - The Art of Tonewood -. New AEW Series. Shallower EW body for less feedback & better playability (max . body depth: 100mm) Matched exotic material r osette, headstock & back/sides. New AEW Series.

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Reinforcement of Electric Acoustic Line

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  1. Reinforcement of Electric Acoustic Line

  2. New AEW Series - The Art of Tonewood -

  3. New AEW Series Shallower EW body for less feedback& better playability (max. body depth: 100mm) Matched exotic material rosette, headstock & back/sides

  4. New AEW Series Introducing total of 3 guitars with individually designed sound hole rosette

  5. The Crescent Moon • AEW21VK-NT – Natural • Spruce top • Ovangkol back & sides • Fishman Sonicore pickup • Ibanez 2-band eq w/onboard tuner • List: €410,- Spalted Maple Ovangkol

  6. The Weeping Willow • AEW22CD-NT – Natural • Spruce top • Cordia back & sides • Fishman Sonicore pickup • Ibanez 2-band eq w/onboard tuner • List: €410,- Cordia Rosewood Spalted Maple

  7. The Movingui Metro • AEW23MV-NT – Natural • Spruce top • Movingui back & sides • Fishman Sonicore pickup • Ibanez 2-band eq w/onboard tuner • List: €410,- Movingui Abalone

  8. New AEW Series

  9. New PF Electric AcousticGuitars Replace V Series • Better Looking • Improved Electronics • Tuner works without plug-in! • Better pricing • Listprice starting from €210,- V PF

  10. New PF Electric Acoustic • PF15ECE-NT – Natural • Spruce top • Mahogany back & sides • Ibanez piezo pickup • Ibanez 2-band eq w/onboard tuner • List: €210,-

  11. New PF Electric Acoustic • PF15ECE-TBS • – Transparent Blue Sunburst • Spruce top • Mahogany back & sides • Ibanez piezo pickup • Ibanez 2-band eq w/onboard tuner • List: €222,-

  12. New PF Electric Acoustic • PF15ECE-BK – Black • Spruce top • Mahogany back & sides • Ibanez piezo pickup • Ibanez 2-band eq w/onboard tuner • List: €222,-

  13. New PF Electric Acoustic • PF15LECE-NT – Natural • Spruce top • Mahogany back & sides • Ibanez piezo pickup • Ibanez 2-band eq w/onboard tuner • List: €222,-

  14. Continuous Challenge to the Authentic Guitar Market

  15. Authentic Guitar Market The biggest category of all but Competition is extremely tough Sigma Fender Yamaha Cort Tanglewood Lag

  16. Authentic Guitar Market There are some bright spots PF15 / 15ECE RMAP €139 / €189 AW70 / 70ECE RMAP €199 / €299 AW65 / 65ECE RMAP €199 / €299

  17. Authentic Guitar Market Strategy • Keep focusing on the core items • AW70, AW65 & PF15 series • Stimulate the market with unique products

  18. Upcoming Trend Vintage style guitars are getting popular

  19. New Artwood Vintage Series

  20. Early 30s Style 12 Fret Joint Dreadnought • AVD1-NT – Natural • 12 fret joint Mahogany neck • Solid Sitka Spruce top • Mahogany back & sides • Large sound hole • Bone nut & saddle • Open gear tuners • List: €410,-

  21. 12 Fret Joint New Yorker Style Guitar • AVN1-BS • – Brown Sunburst • 12 fret joint Mahogany neck • Solid Sitka Spruce top • Mahogany back & sides • Bone nut & saddle • Open gear tuners • List: €366,-

  22. Gorgeous Looking Solid Top AW @ Affordable Price • AW500-NT – Natural • Solid Sitka Spruce top • Rosewood back & sides • Special Abalone fretboard inlay • Rosewood & Abalone binding • Abalone & wooden rosette • Bone nut & saddle • List: €444,-

  23. New All Mahogany PC • PC12MH-OPN • – Open Pore Natural • Grand concert body • Mahogany top • Mahogany back & sides • Chrome open gear tuner • List: €144,-

  24. New All Mahogany PC Bass • PCBE12MH-OPN • – Open Pore Natural • Grand concert body • Mahogany top • Mahogany back & sides • Ibanez piezo pickup • Ibanez 2-band eq w/on-board tuner • List: €277,-

  25. And More…

  26. High-end Banjo Gorgeous Appearance

  27. High-end Construction Staved Basswood Rim Metal Tone Ring for deeper banjo tone Dual Coordinator Rods for more flexibility of tonal setup

  28. High-end Banjo • B200 • Staved Basswood rim • Metal tone ring • Steel tension hoop w/24pc bracket • Dual coordinator rods • Chrome friction type tuners • List: €444,-

  29. New Mandolin with Oval Sound Hole • M615-OPN • – Open Pore Natural • Mahogany top • Mahogany back & sides • Rosewood bridge • 23 frets • List: €184,-

  30. GM with 14 fret neck joint • GM600CE-NT – Natural • Solid Engelmann Spruce top • Rosewood back & sides • 14fret joint Mahogany neck • Fishman Sonicore pickup • Ibanez 2-band eq w/onboard tuner • Bone nut & saddle • List: €488,-

  31. Nylon String AEG with Flamed Maple Top • AEG24NII-THS • – Transparent Hibiscus Sunburst • AEG thin body • Flamed Maple top • Mahogany back & sides • Fishman Sonicore pickup • Ibanez 2-band eq w/onboard tuner • List: €399,-

  32. Summary Reinforcement of electric acoustic line • New AEW series • New PF electric acoustic models Continuous challenge to the authentic guitar market • Keep focusing on core items AW70, AW65 & PF15 series • Stimulate the market with unique products Artwood Vintage series, AW500, all Mahogany PC & PC bass

  33. Thank you!!!

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