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Reach Your Audience Anywhere, Anytime

Reach Your Audience Anywhere, Anytime. Use Radio Website Services to:. Keep listeners longer Grow your audience Demystify & simplify online & mobile Reach your audience anywhere, anytime. Three things we often forget to tell listeners.

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Reach Your Audience Anywhere, Anytime

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  1. Reach Your AudienceAnywhere, Anytime www.amrap.org

  2. www.amrap.org

  3. Use Radio Website Services to: • Keep listeners longer • Grow your audience • Demystify & simplify online & mobile Reach your audience anywhere, anytime. www.amrap.org

  4. Three things we often forget to tell listeners • What is on?(not just name of program – what is it actually about? • What time is it on? • How do I access it? Frequency? Website? Through mobile? Where is the link!!! www.amrap.org

  5. Program Guide www.amrap.org

  6. One Click Away www.amrap.org

  7. www.amrap.org

  8. 50% of Australians aged 15-65 have internet access on their phones www.amrap.org

  9. Get Radio Back Into Peoples Pockets www.amrap.org

  10. Get Radio Back Into Peoples Pockets • NO NEED TO DOWNLOAD AN ‘APP’ • Immediate Access To What Is On • Immediate Access to listen live • Immediate access to contact studio • Links to other mobile friendly pages www.amrap.org

  11. www.fbiradio.com www.amrap.org

  12. www.edgeradio.org.au www.amrap.org

  13. Amrap Page = Your Program Page Showcase what you air on the radio, through the internet! www.amrap.org

  14. Amrap Page = Your Program Page • Opens from your station’s program guide • Viewed in your station website • Customise your own Amrap Page • Finds content to match the music aired • Listeners can view Amrap Pages • Connects with social media www.amrap.org

  15. Over 900 Programs across 40 stations including: Triple R Triple H hornsby Wow Fm www.amrap.org

  16. www.amrap.org

  17. Example: If you don’t have web streaming or Amrap Pages On Air “Check out all our programs on the guide at [station website]. It’s mobile friendly so you can find your favourite programs anytime through your phone.” www.amrap.org

  18. Example: If you don’t have web streaming or Amrap Pages Online: Post On Your Social Media “Coming up at [time] is [program name], [tagline]. Info here [Link your program guide]” www.amrap.org

  19. Example:Cross promote similar shows On air: “Thanks for listening to my jazz show and don’t forget to tune into jane’s jazz hour tomorrow at 1pm. Check out our program guide online or on your mobile at www.xyradio.org” www.amrap.org

  20. Example:If you have web streaming Your on air station ID should now be: “[Station Name] [Frequency] and streaming live on your mobile at [station website]” www.amrap.org

  21. Example:If you have web streaming Your on air station ID should now be: “Edge Radio, 99.3fm and streaming live on your mobile at Edge Radio Dot Org Dot Au” www.amrap.org

  22. Example:If you have web streaming Online: post to social media “[Program Name] [Tagline] streaming online and on your mobile now at ‘station web address” www.amrap.org

  23. Example: If you use an Amrap Page If your Amrap Page finds a great video, mention it on air: “Check out the video on my program page at [Station website]. It works on desktops and mobile phones” www.amrap.org

  24. Example: If you use an Amrap Page At end of your program: “Checkout my program page online or via your mobile phone at [Station website]. My program page has playlists, music videos and more” www.amrap.org

  25. Example: If you use an Amrap Page During the week: • Go to your Amrap Page and share content to your social media friends. • Ask like minded programs to promote content on your Amrap Page www.amrap.org

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