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Factors influencing speeding in school zones: The role of mindfulness.

Factors influencing speeding in school zones: The role of mindfulness. Suhaila Abdul Hanan , Mark King, Ioni Lewis 10th National Conference on Injury Prevention and Safety Promotion 2-4 November 2011 . CRICOS No. 00213J. Outline. Introduction Aims of the study Method Findings

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Factors influencing speeding in school zones: The role of mindfulness.

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  1. Factors influencing speeding in school zones: The role of mindfulness. Suhaila Abdul Hanan, Mark King, Ioni Lewis 10th National Conference on Injury Prevention and Safety Promotion 2-4 November 2011 CRICOS No. 00213J

  2. Outline • Introduction • Aims of the study • Method • Findings • Discussion • Future research CRICOS No. 00213J

  3. Introduction (1) • 33% of world child deaths when the children are pedestrians (WHO; Peden et al., 2008). • In high-income countries, 5% to 10% of children involved in road crashes are pedestrians, • Australia : 4% of pedestrian-vehicle crashes involved child pedestrian (Total :193) (Australian Government, 2008).

  4. Introduction (2) • School zones • Congested area • High traffic volume • *limited research on road users’ behaviour (i.e., driver) in school zones School zones • Child pedestrian • Child • Driver behaviour • Environment

  5. Introduction (3) • An in-depth exploration of an extended version of the Theory of Planned Behaviour (TPB) to understand speeding behaviour in school zones. • The study was exploratory and sought to discover information to inform the quantitative phase of a larger scale research project in Malaysia and Australia. • Examined mindfulness, a promising construct which has not yet been tested as an additional TPB predictor in speeding behaviour research.

  6. Aims of the study • To explore mindfulness, as an additional construct within the extended TPB framework

  7. Methods • Qualitative study – focus group discussion (1 hour discussion) • Guided by a structured interview schedule (e.g., Think about driving through a familiar route every day, have you ever felt like the car drives you to the destination?) • Participants: Australian drivers (N = 17) • 5 males and 12 females (17 - 56 years)

  8. Findings (1)

  9. Findings (2)

  10. Findings (3)

  11. Findings (4)

  12. Findings (5)

  13. Findings (6)

  14. Discussion& Implications of overall research • Mindless drivers may speed unintentionally due to several factors • Unfamiliar road environment, mood, autopilot • Implications for road safety countermeasures • street markings and engineering measures (e.g., flashing lights and speed humps)

  15. Future research • Some future research suggestions • Quantitative survey in Australia and Malaysia • Examine mindfulness in other context and setting (e.g., older driver, rail-road crossing)

  16. Questions? suhaila.abdulhanan@qut.edu.au Mark your Diaries! International Council on Alcohol, Drugs and Traffic Safety Conference (ICADTS T2013) August 2013, Brisbane Convention and Exhibition Centre

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