Most Influential SEO Rankings Factors

1. Most Influential SEO Ranking factors

2. Keep your URL short and clean. Preferably within a 115 characters. • Include one long-tail keyword in the permalink. • Separate each word in the URL with “-” instead of “_”. • Follow a logical hierarchy e.g. domain.com/category/sub-category Permalinks

3. Include keywords at the start of your title. • Don’t add more than two keywords to your title. • Keep your title character length between 50-53 characters. • Avoid special characters like !,@,#,$,^,& etc. in the title. Title

4. Create unique descriptions for each page of your website. • Use logical sentences rather than focusing on keywords. • Your page description should not be less than 85 characters. • Your page description should not exceed 153 characters. • Avoid special characters in your meta description. Meta Description

5. Use short sentences. It helps to convey the meaning more clearly. • Avoid grammatical errors and typos. • Structure your content in short paragraphs not more than four lines. • Format content - indentation, spacing and font size to enhance readability. • Use images, videos, info-graphics to boost user engagement. • You should target one keyword per page and write minimum 500 words. • Ensure that your keyword density lies in the range of 1-3%. • Use synonyms to keywords within your content for better ranking. • Test your content for plagiarism before publishing your content. • Provide links to related content within your website. • Link you article to content outside your website if relevant. (It should be an authoritative website like e.g. Wikipedia, Forbes etc.) Content

6. Use heading tags on each page of your website. • Use H1 with your keyword once at the start of your content. • As you continue writing use H2-H6 tags for better structural formatting. (It is not mandatory to use all tags between H2-H6.) Heading Tags

7. This helps the crawler to better understand your content. • When content is properly defined it helps the bot to crawl the page faster. • Thus it gives a preference in ranking a page with schema markup. Structured Data

8. Your page should load within 5 seconds maximum. • The average page load time is 2-3 seconds. • Faster the page load speed higher is the ranking preference given in SERPs. • Minify CSS, reduce JavaScript, leverage browser caching to boost page speed. Page Load Speed

9. A strong social presence is one of the key ranking factors in SERPs. • Promote your website on social media platforms to attract attention. • Share relevant, helpful content to engage audience on social media. • Google My Business and Google+ is mandatory for better ranking. Social Media

10. Dharne - Your Seo Services Orange County Expert 19200 Von Karman, Suite 600 Irvine, CA 92612 Phone: (877) 932-0888 Fax: (714) 259-0481