50 likes | 874 Views
ANZ E*Trade Value Proposition Our aim with the ANZ-E*TRADE co-branded service is to deliver a superior, integrated value proposition for the online customer Today: the ability to transfer funds from any ANZ internet banking account into E*TRADE trading account Future developments:
E N D
ANZ E*Trade Value Proposition • Our aim with the ANZ-E*TRADE co-branded service is to deliver a superior, integrated value proposition for the online customer • Today: the ability to transfer funds from any ANZ internet banking account into E*TRADE trading account • Future developments: • - Full integration of accounts (realtime transfers) • - View portfolio and accounts from anz.com • - Integrated margin lending
ANZ - Roll Out Programme • Phase 1 • - New account acquisition • - ANZ staff • - ANZ shareholders • - anz.com internet banking customers • - ANZ Bank Branches & ATM’s • - Statement inserts to retail accounts & card holders • Phase 2 • - Specialist banking products • - Continued direct marketing to customer base with increased value proposition
ANZ contribution to E*TRADE alliance (1) ANZ share of new accounts (%) ANZ share of contract notes (%)
ANZ contribution to E*TRADE alliance (2) ANZ share of new registrations (%) ANZ share of contract notes (%) Week ending Week ending Weekly Cumulative
Major initiatives from anz.com • This quarter (Jan-Mar 1999) • Multi-insurer quotes online • ANZ funds management prices and prospectuses • BizSite (small merchant web enablement) • Personalisation: myANZ powered by Excite • Internet sales team support extended to 24 hours • WAP wireless banking trial with Telstra • Alliance with FreeNet • Last quarter (Oct-Dec 1999) • Internet banking in NZ • “Pay anyone” functionality (first of the Big 4) • ANZ Telstra Visa site • Superannuation information • Annual General Meeting (shareholders) presented via live webcast • Internet sales team support extended to 7 days