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The Case of Tom Robinson. Sesame Chen, Sarah Frelich, Fred Kim, Matthew Spanovich. Overview of the Situation. Peter Eppen promoted to District Sales Manager Area Sales Rep Tom Robinson given responsibility for Winn-Dixie HBA
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The Case of Tom Robinson Sesame Chen, Sarah Frelich, Fred Kim, Matthew Spanovich
Overview of the Situation • Peter Eppen promoted to District Sales Manager • Area Sales Rep Tom Robinson given responsibility for Winn-Dixie HBA • Sales are down and Division Sales Manager Frank Salvagni suspects Tom is “slacking” • Frank suggested a 6 month performance review • Frank wants Tom fired • Tom comes to Peter about quitting • Tom’s performance over the past 2 years has been in the upper third of all personnel
Management’s Responsibility • Sales are down and it’s management’s job to increase shareholder wealth • Also, it is management’s job to successfully balance personal and corporate goals • We have identified 4 options, each with its own benefits and risks, that address this problem and offer a solution • Before we analyze the situation, we want to analyze Tom’s performance
Analysis of Tom Robinson • Strengths • Performance in the upper third of all employees • Weaknesses • Tom lost his motivation to work and refuses to be promoted • Opportunities • Based on Tom’s past production, he projects well as a future manager • Threats • If we keep Tom, there may be a continuous fued between him and Frank • If we keep Tom in the same role, we will continue to lose money in HBA • If we fire Tom, we will lose a good employee, it would be very costly, and there is a risk that we would not be able to hire an employee of the same quality
Option # 1 • Put Tom on the 6 month performance review with the goal of firing him • Benefits: • Opportunity to evaluate Tom’s performance • Opportunity to replace Tom with someone who is motivated and will work harder • Tom does not have a sense of achievement, one of the 3 business needs • Tom admitted HBA sales are down and that he is not up to the challenge • Tom also is not motivated by empowerment; in fact, he does not want to be promoted
Option # 1 • Put Tom on the 6 month performance review with the goal of firing him • Benefits: • Will confirm your faith & confidence in Frank • Will show other workers that you are serious about “slacking” • Allowed time to evaluate Frank’s recommendation • Motivate Tom to work harder
Option # 1 • Put Tom on the 6 month performance review with the goal of firing him • Risks: • Frank may simply have a personal bias against Tom • There may be other variables affecting Tom and his work output • You will be firing an employee who has consistently performed in the upper third • Cost of firing and hiring is very expensive • You may not find another employee as qualified as Tom
Option # 2 • Call Frank and Tom into the office to discuss the problem and find a solution • Benefits: • You can hear both sides of the story • Tom will be able to explain his future intentions • You can be a mediator between the two • You may be able to help Tom and Frank find a solution • You can ask Tom what resources he needs to be successful and what motivates Tom to succeed
Option # 2 • Call Frank and Tom into the office to discuss the problem and find a solution • Risks • There is little empirical evidence, but rather simply qualitative analysis • You may not be able to mediate between the two, who have had spirited arguments • You risk either or both employees quitting because they feel insulted by the meeting’s proceedings • The employees may be afraid to speak their minds in the presence of a boss • This could cause more conflict
Option # 3 • Move Tom from his current role to a lower level in the organization, including a pay raise on his old salary • Benefits: • Tom has already proven himself in lower positions, allowing you to keep a good employee • Ability to train Tom in management • Find a competent replacement for Tom • The pay raise may act as extra motivation for Tom, which is an important component of production
Option # 3 • Move Tom from his current role to a lower level in the organization, including a pay raise on his old salary • Risks: • Tom may just quit • You do not want to take away Tom’s sense of association, as he already does not feel a strong sense of belonging to the company • Tom’s colleagues may gossip that Tom is not qualified for his position • Cost of hiring Tom’s replacement is very high
Option # 4 • Interview Frank, Tom, and Gary separately, and base the decision off of these meetings as well as an analysis of Tom’s work • Benefits: • Communication is the most effective tool in management • Respects the privacy of the employees • 360 Performance Feedback • Provides the most evidence out of any of the previous options on which to base an opinion, allowing for a balance of individual and corporate goals
Option # 4 • Interview Frank, Tom, and Gary separately, and base the decision off of these meetings as well as an analysis of Tom’s work • Risks: • Could give these employees a bad name • Other employees might be distracted by rumors • This would require a lot of time, which is money
Our Recommendation • We would recommend Option # 4 • Interview Frank, Tom, and Gary separately, and base the decision off of these meetings as well as an analysis of Tom’s work • For this situation, the key step is to discern the reality by separating all the variables. • Flexibility going forward