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Premier League Website. By: Mariela Tinajero. Website Categorization. Informational Sports Interactional Transactional. How the Website Reduces Costs. Providing Online Information Settling disputes Email Contact us Recruiting employees Doing Research Using online suppliers.
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Premier League Website By: Mariela Tinajero
Website Categorization • Informational • Sports • Interactional • Transactional
How the Website Reduces Costs • Providing Online Information • Settling disputes • Email • Contact us • Recruiting employees • Doing Research • Using online suppliers
Critical Success Factors • Add Value • Convenience • Information Value • Disintermediation (media) • Price • Create Effective Connectedness • Understand internet Culture • Register into site • Cross browser complaint
Product/Service Offers • Exist • Searching • Categories • Comparison Views • Don’t Exist • Language • Online videos • Reviews (comments)
Alexa Rating • http://www.alexa.com/siteinfo/premierleague.com • NBAs and NFLs 0.4% reach (trailing six month), Premier 0.2% reach. • Facebook
Security and Hardware/Software • Security • Insecure (no SSL) - Contact Us • Secure against malicious software (law) • Hardware • Sun Java System Web Server 7.0 • Cambridge, Massachusetts • Software • .aspx • Google Analytics
Effective Web Design • 1 font, more than 18 words per line • Afraid of white space • Not Concise (headings) • Cluttered (Scan) • Hard to understand • Contact Us
Why Build the Website? • Establish Presence • Business Information Available • Sever customers • Heighten public interest • Open international markets • Output changing information quickly • Reach media
Comparison ESPN vs. Premier League • ESPN • Contains videos • Comments (Facebook) • “Buy a link here” • Premier League • All articles contain a picture • RSS feed easily seen • “Contact Us” easily seen
Trust, Brand, Presence • Trust • Accurate and timely data • Brand • Brand built on the trust • Presence • Popularity (referrals)