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HOW DIGITAL TRANSFORMATION IS DRIVING THE CX

Digital transformation is the integration of digital technology into all areas of a business, fundamentally changing how you operate and deliver value to customers. It's also a cultural change that requires organizations to continually challenge the status quo, experiment, and get comfortable with failure.

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HOW DIGITAL TRANSFORMATION IS DRIVING THE CX

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  1. HOW DIGITAL TRANSFORMATION IS DRIVING THE CX Digital transformation refers to how businesses try to adapt to the new changes and shift towards new-age technology adoption. INFORMATION IS AVAILABLE ONLINE AND IS ACCESSIBLE TO ALL Businesses do not need to store information locally or physically, rather it gets stored online and is accessible as required. Now customers can see the information related to their past purchases on the respective company’s site. AUTOMATION IS LEADING THE WAY We saw automation starting from Chatbots replying to our messages to now human actions being imitated by physical robots. Digital transformation has led to the rise of automation in almost all industries across all domains. PROVIDES TAILOR-MADE SERVICES TO CUSTOMERS: With the help of digital transformation, relevant customer information is now available to businesses. However, it is always advised that whenever you are collecting data from customers it should not be hidden from them. CONCLUSION Today, technology is advancing at an enormous rate, and the advent of digital transformation has completely changed the way businesses interact with customers. THANK YOU

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