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DEVELOPMENT OF AN ENTREPRENEURSHIP CURRICULUM FRAMEWORK AND APPROACHES FOR GLOBAL COMPETITIVENESS The Philippine Experience. Antonio M. Lopez, DBA Maria Luisa B. Gatchalian Maria Cristina L.Ibañez Mona Liza Lee-Serrano. Background of the Entrepreneurship Program in the Philippines.
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DEVELOPMENT OF AN ENTREPRENEURSHIP CURRICULUM FRAMEWORK AND APPROACHES FOR GLOBAL COMPETITIVENESSThe Philippine Experience Antonio M. Lopez, DBA Maria Luisa B. Gatchalian Maria Cristina L.Ibañez Mona Liza Lee-Serrano
Background of the Entrepreneurship Program in the Philippines • A recognition of the socio-economic need to develop, grow, and fuel the resources for economic sustainability. • A discipline that allows and enables citizens to set-up business ventures, generate employment and productivity, create wealth for themselves and others, and sustain it ethically and responsibly.
Diagram 1: The 5 Building Blocks 5. Institutional collaboration, partnerships, linkages, and internalization 4. Relevant pedagogies, appropriate incubation models, competent educators, and assessment beyond numbers 3. Differentiated entrepreneurship program, specialization, and niching 2. Policies, standards, and guidelines for BS Entrepreneurship 1. The course, teaching and learning needs, entrepreneurial competencies and outcomes
The 10 Entrepreneurial Competencies • Opportunity Seeking • Moderate Risk-taking • High demand for efficiency and quality • Commitment to work contract • Persistence • Information Seeking • Goal Setting • Systematic Planning and Monitoring • Persuasion and Networking • Self-confidence
Commission on Higher Education Memorandum Order # 17 on BS Entrepreneurship General Education Courses* 36 units Business Core Courses 21 units These courses consist of four important functions of business. A student of business and management has to have basic knowledge on these four function areas. Entrepreneurship Core Courses These are the foundation courses of entrepreneurship curriculum. These courses lay down the fundamental concepts that every entrepreneurship student has to know in the field of business and management. HEIs should involve adjunct faculty who are entrepreneurs (under Section 13) Incubation Courses 21 units Non-Incubation Courses 39 units Specialized/Elective Courses 15 units HEIs may enhance the curriculum by providing electives based on interest or specialities of its faculty. These may be used to specialize in certain types of business (Section 14) Physical Education/National Service Training Program 8/6 units TOTAL 146 units
The Philippines Experience: The Miriam College Total Entrepreneurship andBusiness Experience at Work
On Creative Curriculum Innovation, Pedagogy, and Enriching Activities • Track /Specialization of the Entrepreneurship Program • Culinary: American Hospitality Academy • Fashion Illustration: Center for Fashion Institute of the Philippines • Product Development: Philippine Trade Training Center • Actual Setting-Up of Business Venture; Business Laboratory as Practicum Venue • “ Students Learn Business By Doing Business” • Laboratories: • Café Entrep • Souvenir Shop • Internet Research Center • CBEA Bookstore
The Co-curricular Organization: The Society of Junior Entrepreneurs (SJE) for student development, poverty alleviation, and community development • Collaboration, Partnership, Linkages, Internalization • Entrep Corner, a partnership with Robinsons Land Corporation • University of Delaware Partnership • Membership to the Young Entrepreneurs Society of the Philippines • Participation to the Junior Achievers of the Philippines, Inc.
A Global Entrepreneurial Environment BS Entrepreneurship Curriculum Components Miriam College Core Values (Truth, Justice, Peace, and Integrity of Creation) Developing the Entrepreneurial Mind-set, Attitude, Behavior, and Skills ET 101: Entrepreneurship Principles and Practice ET 102/103: Enterprise Planning ET 104: Costing and Pricing Policy ET 106/107: Entrep-on-Line ET 109: Philippine Business Environment Ethics ET 110: Business Policy *With Course Tracking on: Culinary Arts : ET 118 A/B; ET 119 A/B Fashion Illustration: ET 120A/B; ET 121A/B Product Design and Development: ET 122A/B; ET 123A/B *With Options to Choose Specialized Courses ET 111: Events Management ET 112: Marketing Communication ET 113: Family Business Management ET 114: Franchising ET 115: Multi-level Marketing ET 116: Industrial Design ET 117: International Business Building the Management Skills for Business Development and Implementation MG 101: Principles of Management and Organization MG 102: Marketing Management BL 101: Business Law M 106: Business Statistics ECO 102: Macroeconomics with LRT ECO 103: Microeconomics TAX 101: Taxation AC 101/102: Accounting Principles MG 104: Human Resource Management MG 105: Production and Operations Management MG 103: Financial Management Starting-up and Implementing the Entrepreneurial Venture ET 105: Enterprise Development and Management ET 108A/B: Business Practicum Experiential Learning* Mentoring * Product Screening * Market Research and Testing * Product Exhibitions (Bazaars, ENTREPCORNER) * Competitive Excellence (COMEX) * Business Laboratories (Café’ Entrep, Internet Research Center, CBEA Bookstore) * Industry Research * Process of Business Registration * Local and International Business Competitions * Local and International Seminars/Conferences * Year-end Simulation * Immersion/Interaction with Partner Institution both local and international * Business Presentation *Membership to Organizations (SJE, JAPI, YES, AIESEC) * Exposure Trips * Interviews A Competent Entrepreneurship Graduate Opportunity Seeking * Moderate risk-taking* High demand for efficiency and quality * Commitment to work contract * Persistence * Information Seeking * Goal Setting * Systematic Planning and Monitoring * Persuasion and Networking * Self-confidence
“Entrepreneurship is living a few years of your life like most people won’t , so that you can spend the rest of your life like most people can’t” - Anonymous