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Final Project Presentation

Final Project Presentation. TlaKOAche Camp Website. Table of Contents. Competition Analysis Target Market Assessment Design Explanation Design Validation Website plan elements. Website’s Purpose. Online Brochure

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Final Project Presentation

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  1. Final Project Presentation TlaKOAche Camp Website

  2. Table of Contents • Competition Analysis • Target Market Assessment • Design Explanation • Design Validation • Website plan elements

  3. Website’s Purpose • Online Brochure • Inform customers about the services, installations, and recreational activities • Allow visitors to easily contact the campground administrators • Informative

  4. Target Market Audience • Teachers – will gradually change, marketing efforts • Some high school and college students • 80% dialup 20% Broadband • Need for information, and to create a link between the company’s mission and the website

  5. Competitor Analysis • Camohmila. http://www.ymca.org.mx/paginas/camohmila.html • Picocanoa. http://www.mexview.com/rio/picocanoafin1.shtml • Pipiol. http://nueve.com.mx/pipiol/home.html

  6. Website Design • Colors • Navigation bar • Attractiveness, Immediacy, Information, Freshness • Webstructure-Easy navigation • Progress Bar

  7. Testing and Marketing • One test so far. Objectives for each tester. • Gisol.com - Host • Megalists. http://www.search-engines-megalist.com • Addme.com 1500 search engines and classifieds

  8. Future Plans • Images • More testing

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